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Daily Archives: 12th February 2015

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Malaysia slowly moving towards becoming a D.I.Y. nation

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The dreaded acronym D.I.Y. In the not so distant future, say in 10-15 years time, Malaysians will have to D.I.Y. everything including simple task like...

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When pack redesign goes bad

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Refreshing the packaging design is part of the marketing process to improve sales and to capture new consumers. However, when the new design fails...