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Daily Archives: 23rd August 2017

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Kraft aiming for mass market cheese in Indonesia

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Kraft Ultrajaya has launched a mass market cheese in Indonesia to compete with the local brand Prochiz in the slice cheese market and Prochiz,...

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Creating new pairing opportunities

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Collaboration seems to be the way forward for companies offering complementary product lines. The recent example in Malaysia is the Kellogg's-F&N breakfast combo. The...