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Daily Archives: 3rd May 2018

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2016 Chinese New Year marketing campaign: From limited edition cans to...

Chinese New Year marketing is all about symbolism and appearing auspicious. Here is a look at the 2016 CNY marketing by the leading FMCG...

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Stack ’em high for improved brand visibility

How to attract shoppers to your product in a hypermarket? One interesting approach as implemented at Aeon Big Bandar Tun Hussein Onn in Kajang,...