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Daily Archives: 13th July 2018

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The Case of Re-Branding Following Scandals in China

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Companies are know to change their corporate names after scandals partly as a way to bury the past and move forward. In China, the...

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Exclusive from the 15th Malaysian International Food & Beverage Trade Fair

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The trip to the 15th edition of MiFB on 21 June 2014 was very fruitful. Below are the findings based on my conversations with...