Home Food Biscuits An idea on teaming up top beverage and biscuit brands for new...

An idea on teaming up top beverage and biscuit brands for new product

In Japan, Kirin Beverage and Morinaga have teamed up to introduce a new range of biscuits combining the companies’ popular products. This collaboration involves Morinaga’s Marie and Koeda (“short stick” in Japanese) and Kirin’s Gogo no Kocha (Afternoon Tea) – Straight Tea and Milk Tea.

This partnership serves as an inspiration for possible partnership between biscuit companies and beverage players in Southeast Asia.

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