Home Food service Fast food Texas Chicken Singapore embraces the Hae Bee Hiam flavour

Texas Chicken Singapore embraces the Hae Bee Hiam flavour

Image by Texas Chicken Singapore

Texas Chicken Singapore is launching Hae Bee Hiam Chicken as its answer to the Chinese New Year feast. The all-new savoury delight is coated with a special Hae Bee Hiam recipe made with dried shrimps and will be available from 28 January 2021 to 3 March 2021.

Hae Bee Hiam Chicken comes with belacan, shallots, and other pieces plus the special orange breadcrumbs to form the crispy coating. To provide the additional “huat”, the fast food chain has made available Pineapple Butter Biscuit alongside a cup of refreshing Sjora Mango Peach.

Hae Bee Hiam or spicy dried shrimp flavour has potential for more application not just in foodservice but also in packaged foods.

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