Malaysia’s sauce and seasoning maker Adabi Consumer Industries has introduced oden paste to make it convenient for consumers to prepare oden in the comfort of their home. The oden paste comes in sachet and jar.
We have seen FamilyMart Malaysia offering something similar in 2020 for consumers to make their own stay-at-home oden meal.
What’s interesting with the Adabi oden paste is the choice of tom yum and kimchi to deliver a Korean and Thai flavour to what is essentially a Japanese oden. The use of kimchi and tom yum also demonstrates Malaysian interest for something spicy as their oden soup base.
Adabi oden paste and other Adabi products can be purchased online. Click here to purchase them on Adabi official store on Lazada Malaysia.