Thai Coconut Public Company Limited is tapping into two major beverage trends: natural hydration and sophisticated non‑alcoholic drinks. The company has embraced the natural hydration movement with the launch of Hydaily at THAIFEX – Anuga Asia 2026.
This innovation uses coconut water as a natural electrolyte replacement and is fortified with 35 mg of L‑Theanine and 200 mg of goji berry, ingredients positioned to support stress reduction and relaxation. Goji berry is traditionally associated with vision support, a functional benefit that is not explicitly highlighted in the product’s marketing materials.
Unlike other coconut water‑based hydration drinks, Hydaily (350ml) contains 60% coconut water and delivers light, refreshing hydration with only 10kcal per 100ml. While its natural sweetness comes from coconut water, the drink also includes sucralose, a zero‑calorie artificial sweetener. Hydaily features a refreshing honey and yuzu flavour.
Thai Coconut also showcased two additional Hydaily concepts, though still at the prototype stage. One version features a functional blend of potassium (800 mg), BCAAs (1,000 mg), creatine monohydrate (2,000 mg), and vitamins B3 and B6 (providing over 15% of the Thai RDI) in a calamansi flavour.
The combination of BCAAs and creatine positions this Hydaily concept as a performance‑focused hydration drink, designed to support strength, endurance and recovery. BCAAs (branched‑chain amino acids: leucine, isoleucine, valine) are primarily used to support muscle recovery and reduce soreness, while creatine — a novel ingredient in functional beverages in Thailand — supports enhanced strength, power output and improved workout performance. We anticipate a wave of new creatine‑based beverage innovations emerging in Thailand in the near future.
The second concept highlights vision support as a functional benefit, featuring 10 mg of lutein and vitamin A in this coconut‑based hydration drink.
LOOC Sparkling Coconut Drink — presented as a concept
Alongside Hydaily, Thai Coconut introduced its LOOC brand of sugar‑free sparkling non‑alcoholic drinks in Strawberry Margarita and Mojito flavours, which remain at the concept stage and are not yet available in the market. LOOC represents Thai Coconut’s move into the sophisticated non‑alcoholic beverage space, formulated with coconut water as the core ingredient and enhanced with L‑theanine for relaxation, as well as ginseng for a gentle uplift.
Launch of Thai Coco in the domestic market
As an exporter of Thai coconut products to over 100 countries worldwide, Thai Coco has announced its first foray into the domestic market with the launch of its flagship brand — Thai Coco 100% organic fragrant coconut water — now available at 7‑Eleven in Thailand. The company believes that success in Thailand would mark an important milestone, paving the way for future expansion into the wider Asian market.
