Indofood has introduced Espessia Lokarasa, a new line of beverages inspired by beloved local flavors: Rujak, Kelapa Durian, and Kelapa Kopyor. Each variant is available at an affordable price of IDR 4,000.
- Rujak draws from the iconic Indonesian fruit and vegetable salad, known for its bold blend of spicy, sweet, and tangy notes.
- Kelapa Durian combines the creamy richness of durian with the refreshing taste of coconut.
- Kelapa Kopyor features the unique texture of kopyor coconut—a rare variety prized for its soft, jelly-like flesh and delicate flavour.
This launch celebrates Indonesia’s culinary heritage in a refreshing ice cream format.