Orion Vietnam has introduced canister packaging for its O’Star Potato Chips, enhancing portability and resealability. The brand conveys that opening O’Star is about opening happiness and unlocking delicious flavour.
For Tet 2026, O’Star introduces a playful fortune‑telling feature. By simply scanning the code, consumers can ask questions about studies, career, or love and instantly discover how lucky 2026 might be.
In a culture where fortune‑telling resonates strongly—even among younger audiences—this added function creates a fun way for the brand to deepen its connection with consumers.
