The Chicken Rice Shop (TCRS) has unveiled its latest product, Sambal Chilli Crunch, a fiery and crunchy topping designed to elevate everyday meals. With its balance of heat and crisp texture, the sambal is perfect for pairing with rice, noodles, eggs, or any dish that could use an extra kick.
The product is being offered at an introductory price of RM12.90, encouraging customers to try it while stocks last. Available now at TCRS outlets nationwide, Sambal Chilli Crunch is positioned as a versatile condiment that delivers both spice and crunch in every bite.
This launch reflects TCRS’s strategy to expand beyond its core menu by offering packaged products that consumers can take home, reinforcing the brand’s role in bringing Malaysian flavors into daily dining occasions.
