YAVA, Indonesia’s leading healthy food brand, has introduced its new philosophy, “The Joy of AND”—a commitment to combining great taste with real nutrition. Rooted in sustainability and community empowerment, YAVA continues to use responsibly sourced local ingredients to support farmers and protect the environment. YAVA Indonesia is widely known for its granola products.
As part of this vision, YAVA unveiled YA’Bar: The MORE Bar, a nutrient-packed snack 40% larger than standard bars, with 5x more oats, 13% real cashews, and low-glycemic palm sugar for steady energy. It’s designed for busy urban consumers seeking a healthier alternative to traditional breakfast options.
To amplify its message, YAVA named actress and wellness advocate Nana Mirdad as Brand Ambassador, reflecting the brand’s mission of balanced, purposeful living.