Nestlé Thailand has unveiled a bold new look for its MAGGI cooking sauces, introducing an iconic square-shaped bottle designed to enhance grip, pouring, and storage—while also reducing plastic usage.
The new packaging draws inspiration from feedback by home cooks and is thoughtfully crafted to suit the demands of today’s kitchens—accommodating everything from hectic routines to compact storage spaces.
The streamlined bottle design reduces plastic usage while maintaining durability and recyclability, promoting sustainability without sacrificing quality.
The brand also assures that each bottle is filled with the same rich, aromatic flavor that elevates every meal.
The new cooking sauce lineup includes:
- Yellow Cap (Stir-Fry Blend)
- Green Cap (Rich Marinade)
- Oyster Sauce
- Low-Sodium Option
Cooking sauce brands typically limit how often they update their packaging or retain key design elements to ensure their products remain easily recognizable to consumers. When a redesign does occur, it is usually aimed at refreshing the brand image or attracting new users or incorporating sustainability goals.
