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Nestle Embarks on Consumer Education for its New Fried Ice Cream

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For a novel product like fried ice cream (aiskrim goreng), consumer education through demonstration is the only way to convince and teach consumers about...

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Moolabar energy bar gets a more exciting look

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Malaysia's Agro Jerneh Sdn Bhd, the company behind the Moolabar energy bar, has introduced a new, more sophisticated and relevant packaging that appeals to...