In Thailand, Dutch Mill has introduced Pro Fresh, a new 100% fresh cow’s milk packaged in a sleek, minimal design and now available at 7‑Eleven. This pasteurised milk for everyday use is also ideal for beverages and desserts, offering a smooth and creamy texture.
As a barista‑approved milk, Pro Fresh is positioned for culinary creativity, highlighted through marketing activations with celebrity chefs that showcase its versatility in professional and home applications. By making Pro Fresh available at 7‑Eleven, Dutch Mill seeks to expand milk consumption among everyday consumers, positioning it not only as a drink but also as an ingredient for culinary use.
