Selecta in the Philippines has recently introduced a playful DIY twist called Selecta Floatie. This vanilla‑flavoured ice cream is designed to be added to drinks, letting consumers ‘float it their way.’ The concept encourages creativity — whether poured into sodas, juices, or even coffee — and that breaking the rules and experimenting is part of the fun. Selecta Floatie is available at 7-Eleven while stocks last.











