PT Jakarana Tama, the company behind the well‑known Mie GAGA brand, has recently introduced a new product to its instant noodle portfolio: GAGA Mie Ayam. This launch brings the familiar comfort of Indonesian chicken noodles into a quick‑serve format that can be prepared in less than two minutes, offering consumers a convenient yet flavorful meal option.
GAGA Mie Ayam is made with chewy noodles that are air‑fried for a lighter texture, paired with delicious toppings and a rich kampung chicken broth. The broth, known as Kuah Kaldu Ayam Kampung, delivers warmth and depth of flavour, making each bite more satisfying. To complete the taste experience, a sweet‑sour sambal accompanies the noodles, adding a tangy kick that balances the savory broth.
Preparation is simple. The broth seasoning is placed in a bowl, mixed with 100 milliliters of hot water, and stirred until smooth. Served separately, the broth enhances the noodle dish with a restaurant‑style presentation, encouraging consumers to enjoy it while hot.
This innovation is unique as it replicates the traditional serving style of noodles, where the soup is often served separately. By doing so, GAGA Mie Ayam offers a more authentic experience that reflects how chicken noodles are enjoyed in Indonesian eateries, bridging the gap between instant convenience and culinary tradition.
