Christmas in the Philippines is known for starting early, with households and communities diving into festive preparations long before December. This year, Selecta Philippines is adding a sweet new tradition to the season with the unveiling of its limited edition Christmas Pies Collection — a trio of indulgent ice cream flavors inspired by classic holiday desserts.
The collection features three modern treats reimagined in frozen form:
- Choco Mud Pie
- Apple Pie
- Peach Mango Pie.
Together, these flavours invite families to “complete their salu‑salo” — the Filipino tradition of gathering around the table for shared meals — with a playful, seasonal dessert that blends nostalgia and novelty.
The Christmas Pies Collection is available for a limited time at 7‑Eleven, supermarkets, and convenience stores nationwide.
