Launch of Gardenia Brown Rice & Oat Soft Grain Loaf
SINGAPORE, June 2018 – More people are consuming wholegrain rice in Singapore for better health. The new Gardenia Brown Rice & Oat Soft Grain loaf is specially designed for consumers who are health conscious and wish to enjoy the goodness of brown rice and oats at any time of the day!
Brown rice grains are known to be harder to chew, but Gardenia worked with our supplier to specially mill brown rice into a fine flour texture to create the soft, nutritious and yummy bread. This loaf emits the fragrance of brown rice, and is so soft that one can simply eat it on its own.
With this latest addition, Gardenia has a variety of 14 wholegrain products endorsed with the Healthier Choice Symbol by Health Promotion Board, Singapore. This provides grocery shoppers with more wholegrains alternatives, as more Singaporeans seek to replace their intake of refined carbohydrates with complex carbohydrates which is essential for a completed and balanced diet.
The nutritious Gardenia Brown Rice & Oat Soft Grain Loaf contains selenium, a vital mineral that increases our body’s immunity and promotes healthy metabolism. It is also high in calcium for bone health and protein, providing essential amino acid in the building and maintenance of body tissues. What’s more, the Gardenia Brown Rice & Oat Soft Grain Loaf is packed with Vitamins A, E & D*!
The Gardenia Brown Rice & Oat Soft Grain Loaf is retailing at S$3.30 and is available at leading supermarkets, hypermarkets and selected convenience stores. For our brown rice lovers, you can now enjoy the nutritious brown rice without even turning on your rice cookers! Grab a loaf today!