PA Food Sdn Bhd, the maker of halal frozen food in Malaysia, has launched Dapur Kitchen, which is a collection of authentic Malaysian ethnic paste and sauce. Dapur Kitchen offers consumers the convenience of enjoying Malaysian dishes at home simply through a simple step of heat and serve.
The Dapur Kitchen range comprises the following products:
- Dhal Curry (2 Cups x 100gm)
- Curry Potato (2 Cups x 100gm)
- Sambal (2 Cups x 100gm)
- Mamak Curry
PA Food can easily cross sell its latest Dapur Kitchen authentic sauces with its existing frozen pastry products such as roti canai and pratha. The move puts FA Food is a stronger position to tap the dine in at home trend.