Nestlé Indonesia has released the limited edition Nescafe Thai Milk Coffee in Indonesia. Nescafe Thai Milk Coffee in a can competes with other RTD Thai milk coffee in the local market with Ichitan Thai Milk Coffee in PET bottle being the strongest contender in the segment.
For Ichitan, it is not Thai Milk Coffee that is the biggest contributor to Ichitan Indonesia’s revenue but rather Thai Milk Tea, followed by Brown Sugar Milk.
