Mixue is expanding its appeal by introducing a new coffee series in Malaysia, catering to a wider range of consumption occasions and needs. Priced between RM 4 and RM 4.5, this affordable pick-me-up comes in three enticing flavors: Iced Latte, Brown Sugar Latte, and Toffee Hazelnut Latte.
If Mixue successfully builds brand loyalty around its coffee range, it could further strengthen its presence as an all-encompassing beverage destination.