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Will Southeast Asians embrace caffeinated ice cream?
Could caffeine help ice cream brands in Southeast Asia expand beyond indulgence and connect with adult consumers? Vietnam's Kido Foods explored this opportunity in...
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IRVINS taps into Minions mania with salted egg cornflakes snack
IRVINS has launched salted egg cornflakes featuring Minions to tap into consumer interest in the show and characters. The latest movie, Despicable Me 4,...
