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Our views on Malaysia’s new tax on sugary drinks
As forewarned back in August 2018 when news of the new Malaysian government's possibility of imposing soda tax, we said the "announcement indicates the...
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Running culture fuels next‑gen performance drinks: lessons from South Korea and...
In Southeast Asia, the rise of running clubs, urban marathons and competitive formats like Hyrox has turned running into a lifestyle movement. Beverage brands...
