Thailand has become the latest country to see the launch of Coca-Cola Plus Coffee after Vietnam, Australia and Japan. The sparkling coffee drink is made from Robusta coffee and is targeting at individuals looking for a wake-me-up drink especially in the afternoon.
Available in 7-Eleven in June 2018 at a price of THB 15, this drink will be sold in other retailers from August 2018.
Coke Plus Coffee has a Healthier Choice logo with a 50% reduction in sugar compared with an ordinary Coke.
The debut of Coke Plus Coffee signifies Coca-Cola’s ambition to crack the coffee market. The new sparkling coffee could pave the way for a full fledged coffee launch in Thailand.