Home Country Malaysia Innovative packaging breathes new life into gum market with Doublemint’s latest launch

Innovative packaging breathes new life into gum market with Doublemint’s latest launch

Doublemint Refresher Gum has made its debut in Malaysia, offering a sugar-free chewing experience in a sleek canister bottle designed for on-the-go freshness. As the gum category faces a slow decline in consumer engagement, innovative and practical packaging like this is becoming essential to spark renewed interest. The gum is available in two refreshing flavours: Fruit Mix and Peppermint.

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