Tasto, the snack brand under Thailand’s Berli Jucker Public Company Limited (BJC), has introduced a new potato chip featuring a spicy truffle flavor. By blending spiciness with the rich, savoury notes of truffle, this latest creation, available exclusively at Big C, offers a flavour profile that feels more accessible and appealing to the Thai palate through its spicy-savoury twist.
Tasto previously introduced flat-cut potato chips in a shiitake larb flavour, launched to coincide with the Vegetarian Festival. In addition, two canister-format varieties were released under the Tasto Signature label, featuring Sour Cream & Onion and Grilled Salmon Steak flavours.










