Kuala Lumpur, Malaysia – 10 January 2026 – This Chinese New Year, Hennessy continues its long-standing relationship with music through the launch of an original Chinese New Year single and music video in Malaysia, titled Raise for Luck! (好運乾一杯!).
Inspired by Hennessy’s Chinese New Year 2026 tagline, “Gallop Towards Bright Perspectives,” the music video and track channel the forward momentum, dynamic energy and optimism of the Year of the Horse by blending contemporary sounds with familiar festive traditions. The visuals and music capture Hennessy’s spirit as the spark that turns every gathering into a celebration while reflecting how Chinese New Year is experienced today: expressive, evolving, and shared across generations.
According to Laura Drozdowski Lot, Marketing Director of Moët Hennessy Southeast Asia, Hennessy has always been immersed in local culture and stays at the pulse of trends that bring people together. “Chinese New Year is a time for family and friends to reconnect, and Hennessy is proud to be part of those celebrations. We believe music and dance have the power to unite, and during Chinese New Year, they create meaningful moments of reconnection. Through this collaboration, we aim to inspire a shared rhythm that brings generations together while continuing our commitment to supporting local talent. We hope Raise for Luck! (好運乾一杯!) will be the soundtrack to ignite your celebration as we raise a glass to a brighter year ahead,” she said.
Bridging Tradition and Modernity with a Stellar Ensemble
Conceptualised and produced locally, Raise for Luck! (好運乾一杯!) brings Hennessy’s vision to life through a cast of talented artistes and personalities who represent the next era of the entertainment industry. The video stars YouTube sensations and power couple Chang Yong and Shu Sen, award-winning singer Jeryl Lee, EDM pioneer DJ Blink, style savant Jack Gohr, model and actor Zhen Ning and multidisciplinary dancer, Victoria Ng.
The storyline, inspired by genuine moments of friends and family reuniting on Chinese New Year’s Eve, celebrates the cherished rhythms of reunion: the clink of glasses, the laughter that fills the room, and the shared rhythm that moves us. With its vibrant, high-energy beat and uplifting, catchy lyrics, the track invites audiences to embrace the new year with confidence, joy, and a sense of togetherness.
Chang Yong describes the track as “a song to dance to, cheers to, and reunite to,” while Shu Sen adds, “No matter how much time has passed or how relationships have changed, once we raise a glass of Hennessy, we are together again.” Through these moments, the song celebrates the rhythm of reunion, where no matter the style of celebration, togetherness remains at the heart of Chinese New Year.
To give the track a fresh, modern edge, Hennessy enlisted trailblazer DJ Blink to infuse it with his signature rhythm and an energetic drop, amplifying the celebratory spirit. In every beat, toast, and shared laughter, Hennessy acts as the connecting spirit that transforms reunions into cherished memories.
Official Premiere Date
More than just a festive song, Raise for Luck! (好運乾一杯!) is a cultural moment that can be replayed throughout the season, ushering in a year defined by prosperity, optimism, and togetherness.
The official music video will premiere on 10 January 2026 at 8.00PM on Chang Yong’s YouTube channel and will be available across all major streaming platforms.
Golden Giveaway
From now to 31 March 2026, every purchase of a Hennessy Chinese New Year Limited Edition bottle offers a chance to win a 50g gold bar. Discover more about the giveaway at: https://cny.hennessy.com/home
