URC (Thailand) has unveiled Roller Coaster Spicy & Sour, a bold new snack designed to excite taste buds with a unique balance of heat and tang. More than just spicy, it delivers a zesty sour kick that sets it apart from traditional flavors. Staying true to the brand’s identity, the chips come in the familiar ring‑shaped form — crispy, fun, and irresistibly addictive.
This latest launch builds on the success of Roller Coaster Flamin’ Hot Flavour, which debuted earlier in the same familiar format, further expanding the brand’s lineup of adventurous tastes.











