Vinamilk has recently launched SuSu High‑Calcium Cheese Sticks, a playful snack designed to be both delicious and nutritious. With a soft, jelly‑like texture that is easy for children to enjoy, the product is promoted as “tasty and helps kids grow taller.” It features the Triple Strength Formula of three times the calcium for strong bones and teeth, 2.3 times the vitamin D3 to aid calcium absorption, and 2.4 times the vitamin K2 to help bind calcium into bone structure.
We also see the influence of the cheese stick format from China in this innovation, as Vinamilk adapts a popular snacking style into a Vietnamese context with added nutritional science. This cross‑cultural inspiration reflects how regional snacking trends are shaping product development in Vietnam.
To underscore its nutritional edge, Vinamilk highlights a comparison between 100g of SuSu High‑Calcium Strawberry Flavored Cheese Sticks and 100g of Vinamilk Green Farm Bird’s Nest Pasteurized Fresh Milk. This benchmark illustrates how SuSu provides a denser concentration of growth‑supporting nutrients, positioning it as a functional snack that complements traditional dairy options.
Beyond bone health, SuSu also contains soluble fibre to support digestive wellness. Parents can choose between two flavours: creamy milk and strawberry milk. The product is made with natural ingredients, free from synthetic colours, artificial sweeteners and genetically modified materials, ensuring safety and quality.
Looking ahead, Vinamilk could explore making SuSu Cheese Stick shelf‑stable in the future, expanding its reach beyond refrigerated channels and unlocking new opportunities for convenience.
