Chicken meat noodle concept was one of the highlights at THAIFEX – Anuga Asia 2026. This high‑protein innovation provides consumers with a new, tasty and familiar way to meet their dietary protein needs.
Betagro has packed 13g of protein per 100g into its Chicken Noodle, made entirely from chicken breast meat. The product also provides essential fibre and is completely flour‑free. Recognized for its breakthrough concept, it was awarded the Top Taste Innovation Show 2026 at THAIFEX – Anuga Asia 2026.
For a fully integrated agribusiness player like Betagro, expanding into the chicken noodle category is a natural move to deliver protein in a new format.
Alongside Betagro, Thailand’s KinSen showcased its 100% Chicken Breast Protein Noodles at THAIFEX – Anuga Asia 2026. Already available in the market, the noodles are made entirely from chicken breast, delivering high protein while being free from flour, preservatives, MSG, and sugar. Versatile across both Thai and international cuisines, they are delicious in any recipe and suitable for all lifestyles.
Designed to keep consumers fuller for longer without weight gain, the product offers a satisfying way to replace carbs with protein for healthier weight management. With a shelf life of 12 months at both room temperature and frozen storage, each serving provides 24g of protein.
