Just Passion Co Ltd, a Thai company that produces food products from chickpeas and golden beans (moong dal or hulled split mung beans), revealed its latest Been Beans Golden Bean Fries and Crispy Bean Fries at THAIFEX â Anuga Asia 2024 held in Bangkok in May 2024.
Been Beans Golden Bean Fries are an alternative to the regular potato-based french fries. The healthier version has only 160 kcal -1/2 kcal of regular fries and is packed with protein, fiber and hearty fats. In terms of carbs, Bean fries are 50% lower in carbohydrates, making them less starchy and thus, less oil absorption.
The company also uses rice bran oil for that extra goodness since it has high smoking points and nutritional benefits, including antioxidants and heart-healthy fats.
Been Beans Crispy Bean Fries is a snack that comes in three flavours: tomato, hot sriracha and cheddar.
Opened on 12 June, Pasir Ris Mall â part of an integrated development located in the heart of Pasir Ris â boasts over 150 exciting retail, F&B and wellness options, along with amenities such as an upcoming polyclinic, enrichment centres, and a childcare centre
The mall is conveniently located next to Pasir Ris MRT, and will be seamlessly integrated with the future Pasir Ris Integrated Transport Hub, which encompasses a new bus interchange and the Cross Island Line, while also offering direct connectivity for pedestrians and cyclists to Pasir Ris Park and Beach via the upcoming Central Greenway
The opening of the mall and the planned Town Plaza marks a milestone for the Pasir Ris district, and is set to serve as a focal point for the neighbourhood and its community
Singapore, 14 June 2024Â â Pasir Ris Mall, the new retail mall that is part of an integrated development project situated in the heart of the neighbourhood, opened its doors on 12 June, offering over 150 retail and F&B outlets across 4 levels.
Jointly developed by Allgreen Properties Limited and Kerry Properties Limited, the mall is located next to the Pasir Ris MRT and offers numerous convenient facilities for residents and visitors alike, such as enrichment centres, a preschool, a childcare centre, as well as a polyclinic which is set to open at the end of 2024.
Residents and visitors can anticipate enhanced connectivity with the forthcoming Pasir Ris Integrated Transport Hub, which includes a new bus interchange set to open in 2025, along with the future Cross Island Line that is directly accessible from the mall’s basement. Adding to its appeal, the Town Plaza, which is slated for completion in 2026, promises to become a vibrant community focal point in the Pasir Ris district.
Designed as an urban oasis, Pasir Ris Mall is connected to the Central Greenway, allowing pedestrians and cyclists direct access to the Pasir Ris Park and Beach in the future. In support of sustainable modes of transportation and active living, the mall features convenient end-of-trip amenities, including over 1,000 bicycle parking lots and shower facilities.
Allgreen Properties Limited said: “The opening of Pasir Ris Mall is a pivotal moment for Allgreen Properties and the Pasir Ris community, marking our debut in mixed-use developments within the suburb. We have curated our tenant mix to cater to diverse shopper preferences, and we look forward to the upcoming Town Plaza, which is set to enhance community vibrancy. At Allgreen, we are committed to creating spaces that anticipate future needs, and we believe Pasir Ris Mall will become the new heart of the neighbourhood.”
Kerry Properties Limited said: “Kerry Properties is proud to join hands with Allgreen Properties Limited and contribute to the evolution of Pasir Ris with Pasir Ris Mall. Together with our esteemed partners, we’re excited to shape Pasir Ris Mall into a dynamic destination that enriches the lives of residents and visitors alike.â
A Centrally-located One-stop Destination with Exciting Retail Concepts for All    Â
With its prime location, upcoming Town Plaza, and exciting tenant mix, Pasir Ris Mall is set to be a one-stop destination and a core pillar of the neighbourhood and community.
Aside from gastronomical delights, Pasir Ris Mall also boasts a wide range of retail concepts. Visitors and residents can shop for groceries at Cold Storage or SCARLETT, enjoy retail therapy at UNIQLO and OWNDAYS, or equip themselves for a jog or bicycle ride along the Central Greenway with fitness apparel and gear from Decathlon and ANTA. Moreover, the mall also provides holistic health and wellness services, with brands that include Parkway Shenton Medical Clinic, Sin Kang TCM Clinic, and Twinkle Family Dental Care, along with beauty and fitness options like a 24-hour Snap Fitness, Jean Yip Aesthetics and AsterSpring Signature.
With its integrated childcare centre and preschool, Pasir Ris Mall is a convenient destination for families with children of all ages. Family-friendly facilities such as dedicated family parking lots and well-equipped changing and nursing rooms ensure a pleasant visit. Parents can look forward to a range of trusted education and enrichment centres, such as MindChamps PreSchool, Heguru Education Centre, Mavis Tutorial Centre, and Beijing Language School. Kids will love Wan To Play, an indoor playground featuring a unique Sky Castle theme, as well as Beary Fun Gym for recreational gymnastics. For family entertainment, Timezone and HaveFun Karaoke offer fun for all ages.
An Urban Oasis with Award-winning Green Features
Pasir Ris is the only estate in Singapore to have its town centre located within 500m of the regional park and coastal beach area, and Pasir Ris Mall pays tribute to this with a range of features.
Underlining its strong commitment to environmental sustainability, Pasir Ris Mall was constructed with numerous environmentally-conscious fittings. These include real-time energy and water monitoring systems, solar-powered landscape lighting, as well as a rainwater recovery system for irrigation. In recognition of its outstanding achievements in environmental sustainability, Pasir Ris Mall was awarded the Building and Construction Authorityâs Green Mark Platinum Award.
Opening Promotions and Celebratory Delights at Pasir Ris Mall
Shoppers can look forward to exclusive rewards and activities happening at Pasir Ris Mall, with a range of celebratory delights starting from 15 June, and opening promotions starting from 21 June. Hereâs what to expect:
Promotion
Details
Celebratory Delights
Let the good times roll with complimentary sweet treats and step into a world of excitement and fun activities for everyone!
Popcorn & Candy Floss Giveaway
15, 16, 17, 22, 23, 29 & 30 Jun and 6 & 7 Jul from 10.30am to 3.30pm
Temporary Tattoo
22 & 23 Jun from 12pm to 5pm
Caricature
29 & 30 Jun from 12pm to 5pm
Balloon Sculpting
15, 16 & 17 Jun from 12pm to 5pm
Roving Magician
16 & 17 Jun from 12pm to 2pm and 6pm to 8pm
Pasir Ris Mall Polaroids Giveaway
16 & 17 Jun from 12pm to 8pm
Candies Giveaway
6 & 7 Jul from 12pm to 5pm
Opening Promotions
GRAB Exclusive – Travel Smart with Grab
Key Promo Code “PRM5OFF” to enjoy $5 off when you drop off at Pasir Ris Mall Drop-off Point.
Limited to first 5,000 redemptions. Valid for use between 10am to 8pm daily.
Welcome Reward
Receive 600 Great Rewards Points (worth $3) with $30 spent in a single receipt.
Double spend is required for supermarket receipts. Limited to first 150 redemptions daily, 1 redemption per member per day.
New Sign-Up Rewards
Not a Great Rewards member yet? Exclusively for new Great Rewards Members, receive 2,000 points (worth $10) when you sign up via the Great Rewards mobile app with promo code âPRMNEWâ.
Limited to first 5,000 redemptions.
Great Rewards Members’ Exclusive
Receive 1,000 points (worth $5) with a min. spend of $20 in a single receipt at selected retailers.
Limited to first 4,000 redemptions.
GRAB Exclusive – Grab a Bite
Key Promo Code âPRMFOODâ to enjoy $5 OFF* for Grab self pick-up orders at participating retailers.
Limited to first 5,000 redemptions.
For the latest news on Pasir Ris Mallâs opening promotions and deals, shoppers may visit Pasir Ris Mallâs official website, or follow them on Facebook and Instagram.
Shopee Mum’s Club Empowers Mothers with Care Packages & Long-Term Support
KUALA SELANGOR, 15 JUNE 2024 –Â Shopee Malaysia, in collaboration with the Ministry of Health (MOH), launched the Pek Kasih Mama CSR campaign today. This heartfelt initiative is dedicated to uplifting local communities through technology and providing essential support to mothers across Malaysia. The launch event, held at Dewan MPKS Puncak Alam, was graced by Minister of Health, YB Datuk Seri Dr. Dzulkefly Bin Ahmad who personally distributed 300 of the care packages to mothers and expectant mothers. A total of 1,000 care packages have been pledged for this initiative.
Each Pek Kasih Mama package is thoughtfully curated to include essential baby and maternal care items, such as MOH-certified diapers, baby wipes, bath products, towels, breastfeeding necessities, and skincare products suitable for pregnant and breastfeeding women. The remaining 700 care packages will also be distributed at various government events nationwide, including Program Madani Afiat.
The Pek Kasih Mama campaign signifies Shopeeâs commitment to providing long-term support to mothers. Through this strategic partnership with the Ministry of Health, Shopee is helping increase access to affordable childcare and maternity essentials. At designated government events across the nation, QR codes will be strategically placed so mothers can seamlessly register for the Shopee Mum’s Club, unlocking a myriad of benefits, such as members’ exclusive vouchers and discounts, parenting content and deals, parenting tips and advice via Shopee Live sessions, as well as other features tailored to support them throughout their parenting journey.
At the heart of the Shopee Mum’s Club lies a nurturing community that empowers mothers with expert-led education delivered through informative Shopee Live sessions and fosters a supportive environment where mothers can learn from one another’s experiences. Shopee Live sessions have consistently provided valuable insights into various parenting topics through informative content from childcare professionals. These sessions have covered topics such as breastfeeding for working mothers, car seat safety standards, managing tantrums, color psychology for creating calming spaces, and choosing the right stroller. The Club will continue to host similar sessions through Shopee Live, featuring a diverse range of parenting themes allowing mothers to engage in open discussions and enrich their journey through parenthood together.
(center) Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia; and YB Datuk Seri Dr. Dzulkefly Bin Ahmad, Minister of Health with some of the recipients of Pek Kasih Mama
YB Datuk Seri Dr. Dzulkefly Bin Ahmad expressed his enthusiasm for the initiative, stating, “The Pek Kasih Mama (programme) is a strategic collaboration between Shopee and MOH that reflects our shared commitment to supporting our communities. Hopefully it will help with the cost of living. Shopee Mumâs Club is a community that offers mothers access to education by experts. Their âShopee Liveâ sessions, which feature specialists in infants and young children care, offer valuable tips on various parenting topics. The (live) sessions also facilitate discussions that allow mothers to share and learn from each other.â
Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia, Head of Marketing and Business Intelligence at Shopee Malaysia, emphasised the company’s dedication to making a meaningful difference by unlocking the transformative power of technology. “At Shopee, weâre committed to making e-commerce accessible and beneficial for all Malaysians, including helping increase accessibility to essentials. Our partnership with the government, exemplified by initiatives like Pek Kasih Mama in collaboration with the Ministry of Health, enables us to directly impact communities, especially mothers and families. Through essential care packages and the valuable resources of the Shopee Mum’s Club, we aim to deliver both immediate relief and long-term support to mothers across Malaysia.â
Since its establishment in 2019, the Shopee Mum’s Club has emerged as an invaluable pillar of support for mothers across Malaysia. From the start, its commitment to nurturing mothers has been reflected in the continuous investments through price subsidies and vouchers for childcare essentials. Offering a complimentary membership with exclusive benefits, including a special RM30 voucher for new members and an exclusive RM20 voucher for existing users*, Shopee aims to provide significant savings and convenience to all mothers. Through collaborations with leading baby brands, Shopee ensures access to quality products at affordable prices, conveniently delivered straight to mothersâ doorstep. Join the community at the Shopee Mum’s Club and experience the support and savings tailored to your parenting journey. Visit  https://shopee.com.my/m/mums-club.
KOKOA HUT, a Thailand-based company that offers a range of premium cocoa powders, showcased its 100% plant-based sweetened condensed milk at THAIFEX â Anuga Asia 2024, held in Bangkok in May 2024.
The KOKOA HUT Sweetened Condensed Milk (200g) is available in Almond, Black Sesame, Black Sesame (No Sugar Added) and Coconut (No Sugar Added), ideal for consumers who want a dairy-free, flavourful condensed milk option.
Thailand’s European Food Public Company Limited, the owner of the Euro and Pipo brands, brought new products, including Pipo Gummy Brand Carrageenan Gummy Jelly Dessert with Coconut Juice 10% to THAIFEX â Anuga Asia 2024, recently held in Bangkok in May 2024. The gummy is individually coated with coconut flakes for the added mouthfeel.
The company also showcased Pipo Gummy Brand Carrageenan Gummy Jelly Dessert coated with lemon powder, providing additional flavouring.
In another development, European Food will release its Euro Coconut Cake in the local market soon.
Ocha San, known for its RTD boba milk tea drink in Thailand, now has new offerings: Thai Milk Tea and Cocoa. The drinks are lower in calories at 130 Kcal with have a lower sugar content at 13g. The Thai Milk Tea flavour does have a strong appeal among tourists.
Ocha San’s products are available in markets like Malaysia, Singapore and Myanmar, thanks to its appeal packaging and flavour.
Thailand’s Taveephol Product Co Ltd showcased its latest vitamin C fortified drink at THAIFEX â Anuga Asia 2024, held in Bangkok in May 2024. The new Vive Plus+ is a beverage fulfilling 200% of the regular dietary requirement of vitamin C. Unlike its peers in glass bottles, the vitamin C booster drink Vive Plus+ comes in a PET bottle, which is more cost-efficient than glass due to its lighter weight and cheaper raw material.Â
Image credit: Minimeinsights.com
Vive Plus+ is available in three flavours, including pomegranate, orange and lemon.
Kuala Lumpur, 14 June 2024 â Pos Malaysia Berhad (“Pos Malaysia”), the national post and parcel service provider, in collaboration with the Ministry of Health (MOH) and Kiplepay, is proud to announce the launch of an online payment system for its Ubat Melalui Pos (UMP) service. This significant upgrade reflects a joint commitment to enhance healthcare accessibility and convenience for Malaysians, particularly for those with limited ability to visit healthcare facilities.
The UMP service, operational since 2011, has been pivotal in ensuring patients receive their prescribed medications directly to their doorsteps, delivering essential services and convenience at the same time. For the period July-December 2023, UMP and Pos Malaysia has delivered more than 348,501 prescription parcels, underlining its crucial role in supporting MOHâs healthcare initiatives.
The newly introduced online payment feature, integrated through Pos Malaysiaâs payment gateway into the MOH’s MyUBAT app, allows patients to make secure and convenient payments from anywhere. This system supports a variety of payment methods, including credit and debit cards and online banking, ensuring a seamless transaction experience for all users.
Charles Brewer, Group Chief Executive Officer of Pos Malaysia said, âThis initiative showcases our commitment to innovation and accessibility in healthcare. By seamlessly integrating this cutting-edge payment technology into the UMP service, we’re streamlining operations and ensuring easy access and convenience for all. It is a testament to our dedication in meeting the diverse needs of the rakyat.â
Norhaliza A. Halim, Senior Director of Pharmacy Services, Ministry of Health Malaysia, expressed her enthusiasm for the collaboration, stating, “The introduction of an online payment option through this partnership not only aligns with our digital transformation goals but also significantly enhances the user experience. It simplifies the process for our patients, many of whom depend on this essential service for their monthly medication needs.”
Norhizam Kadir, Executive Director of Malaysiaâs leading fintech e-wallet and payment company, Kiplepay Sdn. Bhd., is excited about the success of the collaboration. âWe are thrilled to be part of revolutionising digital payments with secure transactions, seamless experiences, and unparalleled convenience. We are committed to delivering innovation that will provide hassle-free digital accessibility to everyone and cater to the ever-changing needs of our customers.”
Charles added, âWith an unmatched last-mile delivery network that reaches over 11 million addresses and more than 3,500 touchpoints across the nation, Pos Malaysia stands as a pivotal force in linking communities and businesses. The introduction of online payment for UMP not only reflects our dedication to innovation but also our relentless efforts in enhancing our services. Pos Malaysia is passionate about building trust to connect lives and businesses for a better tomorrow.â
The UMP service is available at 394 MOH healthcare facilities nationwide. Interested users can access the MyUBAT mobile application through Google Play, the App Store, or AppGallery to register and make use of the online payment feature. For more information, please visit https://myubat.pharmacy.gov.my.
Stay connected with Pos Malaysia via www.pos.com.my, or follow us on Facebook, X, Instagram, Tik Tok, YouTube and LinkedIn.
Team eMAS marks a Milestone in Legitimizing Gaming by bridging the gap between Malaysian seniors and the youth, challenging the myths and misconceptions surrounding esports
KUALA LUMPUR, 13 JUNE 2024 – In a powerful move to legitimise Esports in Malaysia, Goodday Charge proudly announces the successful formation of Team eMAS, Malaysiaâs first senior esports team, through the Boomers2Gamers competition. The team was officially inaugurated by YB Hannah Yeoh, Malaysia’s Minister for Youth and Sports, highlighting the significance of this pioneering initiative.
The inauguration ceremony was held at Orange Esports Club, Quill City Mall, where the Minister for Youth & Sports, YB Hannah Yeoh Tseow Suan, officiated the team status as Malaysiaâs 1st Senior Esports Team in the presence of Etikaâs Chief Executive Officer Group of Companies (Malaysia, Singapore and Brunei), Santharuban Thurai Sundaram, Amy Gan, VP of Marketing at Etika Sdn Bhd, and members of media and guests. Backed by the leading authority for Esports in Malaysia, the Malaysian Esports Federation, the team was further recognized by the Malaysian Book of Records, cementing their place in
national history.
The formation of Team eMAS represents a significant milestone in Goodday Chargeâs mission to legitimise esports by serving as a platform to help the older generation create a better understanding of esports, bridging the generational gap to induce bonding with the younger generation, and at the same time highlighting benefits gained from esports in the areas of cognitive function, reflexes and more.
Aimed at seniors aged 50 and above, the Boomers2Gamers campaign gained an impressive turnover of 298 applicants. These were narrowed down to the 10 best contestants, who were given an authentic training regime across several weeks, focusing on Trained Skills, Strategy, Fitness Level, Teamwork and Communication. As champions for nutrition and fitness across all sports, it was important to Goodday Charge that a typical day for the team start with physical exercises and the right nutrition to fuel their training, followed by a key strategic discussion led by the coaches before moving on to training matches. This is followed by a debriefing session with the coaches, reviewing their performance with advice for improvement. Partners, Orange Esports Club, Predator Gaming and Creative Labs ensured the participants enjoyed a smooth and immersive experience with their world-class gaming facility, top-of-the-line Predator series gaming laptops, and high-definition gaming headsets.
After key victories, the team’s six members were chosen: Trish Lim as Team Leader, Nahar Ludhfi as entry fragger, Ahmad Zamzuri aka Tom as second entry fragger, Johan Arifin and John Yap as support, and Linda Tee as a substitute. Each was handpicked by former professional eSports athletes with a combined experience of over 20 years, Mohd Syazwan âWanr0â and Mohammed Reza âRexaâ based on specific criteria.
Coaches, WanRo, Rexa, Christopher Wong, CEO, Malaysia Book of Records, Top 10 Finalists, Santharuban Thurai Sundaram, Minister for Youth & Sports, YB Hannah Yeoh, Amy Gan, VP of Marketing at Etika Sdn Bhd, Casters, Tash Bunny, Sir Cloud, Mr Johnson Seet, Director of Consumer Business, Product & Marketing, Acer/Predator Gaming. Image credit: Muhaimin Marwan
To secure their place in Malaysian esports history, Team eMAS competed in 4 matches against Malaysian professional Counter-Strike team, HXG. This recognition from the Malaysian Electronic Sports Federation and the Malaysia Book of Records officially marks them as Malaysiaâs First Senior Esports Team.
Taking their commitment towards esports further, Goodday Charge will be supporting team HXGâs menâs and womenâs teams as they prepare to represent Malaysia at the Asian Esports Championship in Chengdu, China first, before qualifying themselves to the upcoming 2024 International Esports Federation World Cup in Riyadh, Saudi Arabia, the biggest country-based event in the world.
YB Hannah Yeoh Tseow Suan, Minister of Youth & Sports, emphasised the importance of such initiatives. âEsports is often perceived as the domain of the young, focused solely on entertainment. However, through initiatives like Boomers2Gamers, we demonstrate that esports encompasses much more. It is about strategic thinking, mental agility, and community – qualities that resonate with traditional sports.”
She added, âI commend Goodday Charge for spearheading the formation of this team and aligning with initiatives by the Ministry of Youth and Sports. This programme Boomers2Gamers, initiated by Goodday Charge, makes esports more inclusive by creating a better understanding and greater acceptance which will help bridge the generation gap. Inclusivity is among the key thrusts of the Ministry of Youth and Sports.â
Amy Gan, VP of Marketing at Etika Sdn Bhd, shared her enthusiasm for the initiative, stating, âGoodday Charge is dedicated to championing the belief that esports is a sport, requiring discipline, skill, and fitness for optimal performance. From supporting the National eSport Development Guideline (NESDEG) with the Ministry of Youth and Sports to sponsoring the 2024 Malaysian Esports Awards, our aim is to change negative stereotypes and misconceptions of esports in Malaysia. As a nutrition partner, Goodday Charge provides delicious chocolate milk that is specially formulated with essential nutrients like proteins and Vitamin B complex to sustain our esports athletes during competitions.â
Speaking on the team, she added, âMalaysia has many passionate gamers, but societal stigma, especially from the older generation, hinders the acceptance of esports as a legitimate sport. To bridge this gap, Goodday Charge launched the “Boomers to Gamers” initiative, forming the first senior esports team, Team eMAS. Exemplifying the values so commonly associated with traditional sports of teamwork, discipline, and an iron will, they are Malaysiaâs greatest advocates for the development and legitimization of esports in Malaysia.â
Team eMASâs Team Leader, Trish, expressed her excitement about leading the team. âI am grateful to Goodday Charge for this amazing experience. When I joined, I had no experience with Esports, and would not support it as a pathway for my family members. I had only heard about Esports from my son, but only after I joined the campaign did I realise how big Esports was. Now, I canât believe weâre a part of this movement – and that Iâm the team captain!â
Team eMAS shared their feelings at the ceremony. âThis has been an eye-opening experience. Though some of us played casually before, this was our first foray into Esports, and it was initially overwhelming. With support from Goodday Charge and our coaches, we overcame the odds and couldnât be happier. Trish has been an inspiration, always looking out for the team both in-game and during downtimes. She truly deserved the role of team captain.â
Goodday Charge first announced the Boomers2Gamers campaign in February, seeking to debunk myths, challenge negative stereotypes and promote greater acceptance of esports as a legitimate sport in Malaysia. With prevailing misperceptions and stigmas towards esports as a sedentary and not a ârealâ sport, Goodday is here to tell consumers that esports is a sport by shedding light on its competitive nature, demanding high levels of athleticism, especially in the areas of fitness and nutrition, just like other sports. This is where Goodday Charge comes in, with their specially formulated chocolate milk that
is packed with energy and ten nutrients of MultiproÂź, including vitamin B complex for sustained energy to support esports athletes throughout their training.
Amy Gan added, âWe are not stopping here. In fact, due to the success of the campaign and overwhelming response from the participants, Orange Esports and Goodday will continue to develop the narratives of healthy gaming in a fully inclusive gaming esports ecosystem for all ages by dedicating every Tuesday as a Boomers2Gamers day. Seniors can simply come and compete with their friends for free or look forward to workshops conducted by the club. Look out for more details coming soon!â
For those interested in seeing their journey, Goodday Charge will be premiering a limited reality series documenting the highs and lows, triumphs and defeats and the rise of Team eMAS hosted by favourite Malaysian caster, Tash Bunny with a special appearance by Sir Cloud who played a role in mentoring the finalists. Releasing on Astro Arena, this will be the first esports content to air on the sports-focused channel, further legitimising esports as a sport on par with others. For more information on the release date and more on Goodday Charge’s efforts in legitimising esports, follow Goodday Milk Malaysia on Facebook, Instagram and TikTok for the latest updates.
Shah Alam, June 14, 2024 â Make the smarter nutrition choice for your family with Ayam Brandâąâs Sardines and Mackerel that provide unbeatable convenience and value in a can, while being rich in Omega-3 to boost health.
Adults and children should eat at least two servings of fish per week to get the Omega-3 to boost their health[1]Â because our bodies cannot produce the amount of Omega-3 we need to thrive[2]. Fatty fish such as sardines, mackerel, saba and tuna are especially rich in Omega-3 making it the best natural option to get the Omega-3 our bodies need to work optimally.
But why is Omega-3 so important for the health of your family? While all fish are a good source of protein, vitamins and minerals, fatty fish contain more omega-3 fatty acids and other nutrients that may improve heart health, promote brain health during pregnancy and early life, promote brain growth and development in children[3]Â and much more. Thatâs a slew of benefits for simply adding fatty fish such as sardines, mackerel, saba and tuna to your diet twice a week.
For informed consumers such as todayâs smart mamas who look for value and products that deliver much more than the basics, get the Omega-3, protein and calcium that your family needs from Ayam Brandâs Sardines in Tomato Sauce or Ayam Brandâs Mackerel in Tomato Sauce that are made using sardines and mackerel caught in cold seas where these fish build up even higher stores of Omega-3 fatty acids.
Ayam Brand Sardines in Tomato Sauce are packed with protein, calcium with 7X more Omega-3 compared to home-cooked locally caught fresh sardines[4]! Thatâs convenience in a can, and a smarter option for healthier meals that supports your familyâs dietary needs.
Beyond providing a family of four half of the Omega-3 they need for the week as well as protein, calcium and other essential nutrients the convenience of a large 425g can of Ayam Brand Sardines in Tomato Sauce or Ayam Brand Mackerel in Tomato Sauce can is a gamechanger for busy time-pressed mom. Transform breakfast, lunch, dinner or snack time into a nutritious feast. Ready-to-eat directly from the can or jazz it up in bento boxes, fried rices, masak lemak dishes, fritters or sandwiches. Smart mamas know that they can reach for Ayam Brand for essential nutrients that provides excellent value and versatility in a can at breakfast, lunch, dinner or snack time.
Ayam Brand has curated a series of home-made recipes using Ayam Brand Sardines in Tomato Sauce and Ayam Brand Mackerel in Tomato Sauce in combination with other Ayam Brand products that anyone especially smart mamas can conveniently whip up with minimal effort for maximum impact in terms of taste and health benefits.
Hereâs how to give your family the Omega-3, protein and calcium they need at super speed and affordability, with Ayam Brandâs Value in A Can.
The classic Ayam Brand Sardine sandwiches are a mainstay of picnics, family gatherings, tea parties and for breakfast.
Drain one large can of Ayam Brand Sardines in Tomato Sauce, reserving some of the tomato sauce. Mash the sardines with some finely diced yellow onion, finely diced and deseeded large green chillies, a tablespoon of lemon or lime juice, and the reserved tomato sauce. Spread this chunky savoury paste thickly over buttered bread, and cover with another slice of buttered bread. If you are feeling fancy, and to increase fibre intake you can add a layer of thinly sliced cucumbers to the sandwich.
Yield: 8 generously filled sandwiches  Prep time: 10 minutes  Cook time: 0 minutes
Lunch or Dinner: Ayam Brand Mackerel in Hot & Spicy Creamy Coconut Sauce
Masak Lemak Cili Api Mackerel
When you need a quick, healthy and delicious meal that the spouse and the kids will love but you have limited time, reach for this Masak Lemak Cili Padi Mackerel recipe.
Get your rice going on the stove top or in a rice cooker. Gather one large can of Ayam Brand Mackerel in Tomato Sauce, one pack of Ayam Brand Masak Lemak Cili Padi paste, one pack of Ayam Brand Coconut Milk and one tomato that you will expertly quarter.
Add the Ayam Brand Masak Lemak Cili Padi paste into a pan, stir until fragrant around 2 to 3 minutes. Add one to two cups of water according to your preference and stir to combine. Bring to the boil. Add the entire 200ml pack of Ayam Brand Coconut Milk, and bring to the boil while stirring. Next add the full can of Ayam Brand Mackerel in Tomato Sauce including the delicious tomato sauce. Bring to a gentle boil. Add the chopped tomato. Mix it in. Ready to serve with rice.
Serves: 4 to 6 pax  Prep time: 5 minutes Cook time: 15 minutes
Snack Time with Crispy Sardine Fritters
Kerepek Sardin Rangup
These crispy sardine fritters are perfect for rainy weekends when everyone is home and feeling peckish. Empty a large can of Ayam Brand Sardines in Tomato Sauce into a large bowl and mash into a fine paste. Crack in three eggs and mix well. Stir in half a tablespoon of salt, freshly ground black pepper to taste into the eggy mixture. Next fold in half a cup of corn flour and half a cup of all-purpose flour and one cup of water. Mix well for a smooth batter.
Heat oil in a shallow frying pan. Drop in dollops of the sardine batter into the hot oil. Fry until golden brown.
Serves: 4 to 6 pax  Prep time: 10 minutes Cook time : 15 minutes
Try the full Ayam Brand range of canned fish to add value to every meal and get your two servings of fish per week with ease. Explore Ayam Brand Chilli Tuna, Ayam Brand Tuna in Olive Oil and Ayam Brand Tuna in Water for great sources of protein that fit effortlessly into your life and lifestyle.
To add even more Value in A Can to your Ayam Brand meal join the Ayam Brand Beli & Menang contest happening from now until 30 June 2024 for the chance to win prizes such as 20g or 10g of GOLD, a brand new Philips Airfryer (5000 Series XL), or score RM100 Touch nâGo eWallet credit! Simply purchase any Ayam Brand, Duchef or Yumeat products worth RM20 in total (mix & match allowed), take a clear picture of your receipt and WhatsApp your receipt to +6018-3119980 and follow the instructions to send your full name & IC number to be in the running for great prizes. Visit www.ayambrand.com.my/jombelidanmenang2024Â for more information.
Ayam Brandâą products are widely available from your friendly local provision stores, Aeon, Aeon Big, Econsave, Giant, selected Hero, Jaya Grocer, Lotuss, Mydin, Village Grocer, OTK, Checkers, Matahari, NSK, Pasaraya Econjaya, Sabasun, Pantai Timor, Billion, Sunshine, Nirwana, Tunas Manja, Pasaraya Hwa Thai, Maslee, Target, CS Brothers, Family Store or visit the Ayam Brandâą Official stores on Shopee and Lazada.
eslite Members Point Donation to Charity;
Exclusive T-shirt collection by Dissyco;
Various initiatives to raise publicâs awareness about Breast Cancer: 7th-8th Oct inspiring talks...
