The topic of plant-based food alternatives has taken centre stage at the recent 2022 United Nations Climate Change Conference (COP 27), as the global food system is responsible for over 30% of greenhouse gas emissions, and 57% of these are derived from the processing of meat, dairy products and crops for animal feed. Hence, shifting to a plant-based diet is a positive action to fight against climate change.
Present at the launch event was Mr Raj Kumar R G Sheth, President of the Malaysian Vegetarian Society, which will be focusing on outreach and raising awareness on plant-based eating; while consultant dietitian Ms Indra Balaratnam shared key insights into healthy eating.
âNutrition is one of the elements of the wellness spectrum. However, most of us neglect having balanced meals due to our busy lifestyles and lack of discipline. Â Statistics show that 1 in 2 adults are overweight or obese, 3 in 10 adults have high blood pressure; and heart disease remains the top killer of Malaysians[1],â said Indra.
âIt is well proven that eating a diet abundant of plant-based foods positively benefits our health by lowering the risk of developing coronary heart disease, high blood pressure and diabetes, and increasing life expectancy,â explained Indra.
For more information about #HGEatGoodChallenge, please visit http://www.harvestgourmet.my/whatsnew-tips. Weekly prizes await and the top three participants will walk away with prizes such as the Apple Watch Ultra, Apple Watch SE and Apple Airpods.
[1] Institute for Public Health 2020. National Health and Morbidity Survey (NHMS) 2019: Non-communicable diseases, healthcare demand, and health literacyâKey Findings
Location: Ngee Ann City Civic Plaza (Booth opening hours: 1pm â 10pm)
To celebrate the festive season, the official White Rabbit creamy candy brand has put together a wide range of Christmas gift sets that feature brand new official merchandise! You can find their Instagram-worthy booth at the Ngee Ann City Civic Plaza.
Looking for a Christmas gift for your significant other? With a matching pair of delightful enamel cups and cute tote bags, White Rabbitâs Couples gift set is the perfect gift for those looking to âtwinâ with that someone special.
WR Basic gift set
Of course, there is something for the kids too: Pick up the Too Cool For School gift set, which contains all the perfect essentials for the new school year, like a tote bag, foldable umbrella, tumbler and brooch. Other gift sets of various sizes and items are available as well, so head down to visit the booth soon!
Mr. Isorasak Thesratanavong, Director and CEO of AIG Insurance (Thailand) Public Company Limited and Mr.Veeradej Akkarapolpanich, Senior Executive Vice President of Counter Service Company are pleased to announce that customers can now purchase AIG PA microinsurance 24/7 through 7-Eleven stores nationwide.
AIG PA microinsurance is designed to make essential financial protection affordable and accessible to all Thais, regardless of their income or location. With easy access from all 7-Eleven stores, customers can purchase cover for accidental death, dismemberment, permanent total disability, public accidents and funeral expenses for death caused by sickness or accident. This quick and efficient service enables customers to receive their insurance certificate on the spot as soon as they make payment via Counter Service for their cover, which will become effective the following day.
8 December 2022, Kuala Lumpur â As the holiday season approaches, Lazadaâs 12.12 All-Out Year-End Sale from 12 to 14 December will present irresistible offers, rewards and deals from participating brands and sellers.
Avid bargain hunters can look forward to stretching their Ringgit with thousands of All-Out deals from 12AM to 2AM and 12PM and 2PM throughout the three-day sale and tons of LazFlash items with up to 90% off. There will also be Crazy Deals of RM0.12 and RM12.12 deals up for grabs. On top of that, shoppers who check out using the Touch ‘n Go eWallet will receive RM1 off* their total purchase amount with a minimum spend of only RM10. Whatâs more, everyoneâs favourite Free Shipping vouchers with no minimum spend* will be replenished hourly and vouchers can be collected through either the Lucky Egg, by signing up for Voucher Club or by clicking on the Free Shipping icon on the Lazada app homepage.
Lazada has also introduced LazPayLater for eligible users to offer flexible payment terms with a 0% interest rate* and an instalment plan of up to 12 months. Eligible users will need to sign up for LazPayLater and receive approval before being able to make a purchase using this method.
All-Out Balloon Voucher Drop Launch – Anis Yusof, Head of Government Affairs, Darren Rajaratnam, COO, and Liew Mun Tip, Head of Branding from Lazada Malaysia
âThis 12.12, we look forward to bringing Malaysians an avenue to go all-out to shop for a wide assortment of holiday necessities from party outfits to makeup products, gifts and more from well-known brands and homegrown businesses at amazing prices on Lazada. Coupled with our engaging Shoppertainment content, fun offline-to-online shopping activities, and seamless online shopping experience, consumers can enjoy more shared moments with beloved family and friends this year-end,â shared Darren Rajaratnam, Chief Operating Officer, Lazada Malaysia.
Lazada paints the town blue and pink with 12.12 All-Out Balloon Voucher Drop, Lazzie Hunt, and Mesti Beli deals
A series of exciting activities have been lined up for Lazadaâs 12.12 All-Out Year-End Sale, starting with the â12.12 All-Out Balloon Voucher Dropâ popping by several locations nationwide – from Klang Valley, Genting Highlands, Penang to Johor – between 8 to 11 December.
The first balloon drop was held at Publika Shopping Gallery on 8 December, engaging more than 500 mall-goers that had fun trying to win prizes and popping the balloons with vouchers inside. Shoppers can drop by the balloon drops venues to witness the âballoon rainâ and grab over RM45,000 worth of Lazada vouchers, seller vouchers, and more for their 12.12 purchases.
In addition, Lazada will take its signature blue and pink hues above the clouds at Genting Highlands. On 9 December, shoppers can visit Lazadaâs roadshow at Sky Avenue, Resorts World Genting to take quick snippets of the curated Mesti Beli deals at 12.12 Sale pricing on the app, which they can purchase and collect on the spot*. Shoppers can also purchase sample-sized products at the roadshow via Lazadaâs Try & Buy feature before buying the full-sized items during the 12.12 Sale with extra discounts.
The biggest physical Lazzie Hunt will happen on 9 December at Skytropolis, SkyAvenue, where members of the public can collect Lazzies in exchange for delightful rewards sponsored by notable brands like Gintell, Fitness Concept, Grand Atelier, and Trapo. That same day, all Lazada users can redeem free rides at Skytropolis too with a few simple steps*!
If you arenât able to make your way up to Genting Highlands, fret not. From now till 19 December, you can still earn rewards through Lazadaâs in-app game – Lazzie Huntâs daily missions by collecting Lazzie characters in a variety of ways, such as scanning the QR codes on either the Lazada parcels or at selected CIMB Bank and Maxis outlets. These Lazzies can then be redeemed for attractive rewards, including Wallet Rebate, LazCoins, Free Shipping vouchers, Lazada Bonus, and branded prizes sponsored by notable brands.
Chup Dulu: Pay 10% deposit to reserve the best 12.12 deals
This 12.12, Lazadaâs pre-sale feature, Chup Dulu unveils many more exclusive deals from renowned homegrown and international brands. Shoppers can simply reserve their favourite deals via the Lazada app starting from now till 11 December by placing a non-refundable 10% deposit and checking out the remaining amount on 12 December from 2AM onwards. Items will be shipped out upon full payment.
Lazada Bonus: RM8 off for every RM80 purchase*
From 12 to 14 December, the purchase of products featuring the Lazada Bonus badge will receive a discount of RM8 for every RM80 spent. Lazada Bonus vouchers can be collected between 7 to 14 December and stacked with other vouchers to maximize savings.
Lazada 12.12 All-Out Year-End Party: Tune in and be rewarded with great prizes
The special 12.12 livestream party on 11 December, 10PM to 2AM will feature the best fashion and beauty deals. The public can tune in to the Lazada 12.12 All-Out Year-End Party on LazLive and Lazadaâs official social media channels to catch tips and tricks from experts on how to glam up for year-end gatherings and win prizes like RM50,000 worth of vouchers or even an Apple iPhone 14 Pro Max.
LazCoins: Up to 60% Coins Cashback Rewards
Make every Ringgit count â the more you shop, the more LazCoins Cashback you can earn. From 12 to 14 December, get up to 60% LazCoins cashback rewards* with no minimum spend*. The first 100 successful payments from 12AM to 2AM daily between 12 to 14 December will be entitled to receive 1000 LazCoins cashback rewards* with a minimum spend of RM300.
Lazada users will also be rewarded with LazCoins when they complete their daily LazCoins mission and add their favourite items to the cart between now till 6 December.
Crazy Brand Mega Offer, Surprise Box, Christmas Gift for Him/Her & Year-End Stock Clearance Sale: Exciting discounts from your favourite LazMall brands
During this 12.12 Sale, LazMall, Lazada’s authenticity-guaranteed brand destination, continues to bring in the most attractive Crazy Brand Mega Offers with up to 80% off between 12AM to 2AM on 12 December. If you missed the midnight discount galore, you can still take advantage of Brand Mega Offers that will last till 14 December, where you can enjoy discounts of up to 70% on your favourite LazMall brands. In addition, there will also be Surprise Boxes, Christmas Gifts for Him/Her, Year-End Stock Clearance Sales and more to help you spend your Ringgit wisely.
For more information on the Lazada 12.12 All-Out Year-End Sale, please download the Lazada mobile app and follow Lazada Malaysia on Facebook @LazadaMalaysia, Instagram @lazada_my, Twitter @LazadaMY and YouTube.
KPOP heavyweights Zico, Crush to headline the concert for the 3-day event
KUALA LUMPUR, DECEMBER 8, 2022 â The MELOSAGA Malaysia Street Dance and Music Festival, Malaysiaâs first and largest Street Dance and Music Festival announced the list of Showcasing Artists invited to perform at the inaugural event this coming 13 to 15 January 2023.
Co-presented by UNC Entertainment and Base Entertainment Asia, the Festival is an essential street dance and music event on festival loversâ calendar, and will take place at MINES International Exhibition & Convention Centre (MIECC), Kuala Lumpur.
Spanning over three days, MELOSAGA comprises of three events which will provide an allencompassing experience that summonses festival lovers to leave their hustle and bustle behind, and immerse themselves in the whirlwind of music and dance as well as street culture discovery – ESCAPISM; the concert, BATTLESAGA; international and local dance competitions, and K-DIMENSION; K-Culture Carnival with 100 carnival booths.
K-DIMENSION
K-DIMENSION, the K-Culture component, will be held across all three days to showcase the magic of K-Culture and K-Pop.
The Phaze International, an international dance showcase competition will take centre stage on the first day of K-Dimension as the 2023 version wishes to follow the success of the first season in 2022 to attract dancers from more than 25 countries to compete for a USD 5,000 cash prize and the opportunity to perform on ESCAPISM as the opening act.
Festivalgoers will also have a chance to join YG Audition for YG Entertainment, the K-Pop mega label which is best known as the agency behind the successes of BLACKPINK and BIG BANG.
Besides the opportunity to witness YGX, the dance arm of YG Entertainment involving two female choreographers, Yeo Jin and Jihyo who are BLACKPINKâs backup dancers and also from âStreet Women Fighterâ and a male choreographer, Moodok from âStreet Man Fighterâ, K-DIMENSION also provides opportunities for participants to learn from famous artist choreographers from South Korea at the YGX Star Workshop.
ESCAPISM
ESCAPISM is a street music festival that will be held on 14 January featuring K-Pop heavyweights Zico and Crush among the headliners who will be making their debut appearances in Malaysia, along with Shigga Shay, YGX, DOLLA, ForceParkBois, DJ Raiden, 3P and many more who are no strangers to Malaysian music lovers.
BATTLE SAGA
The street dance component of the Festival puts together an impressive mix of local and international dance competitions starting with the RF JAM MALAYSIA QUALIFIER ROUND. Winners from the 4v4 Breaking and 3v3 All-Style will win a sponsored trip to RF JAM 2023 in Vietnam.
On the same day, there will also be a SDACA Championship where international and national all-star dancers will compete to be the champion of BATTLESAGA.
Dylan Chyo, founder of UNC Entertainment said, âMore than just the headliners, MELOSAGA is the first-of-its-kind street music and dance competitions and carnival in Malaysia, which brings together an impressive line-up of regional performances, workshops and street culture elements, here at Kuala Lumpur. Developed as an alcohol-free event, it is suitable for young and old alike.â
Chantal Prudhomme, Chief Executive Officer of Base Entertainment Asia added, âWe are thrilled to be working with UNC Entertainment to present MELOSAGA, a music and dance festival which will connect entertainment with street culture by bringing established artists and emerging acts, both regional and local, under one roof.â
Tickets for MELOSAGA will be available from 9PM on 8 December 2022 at RM 35.
Ticket prices for ESCAPISM start at RM259 for basic admission; RM359 for Cat B; RM459 for CAT A; RM559 for Rock Zone. Prices exclude processing fee and transaction charges. There is a 10 percent Early Bird discount between 8 to 11 December.
More information about the festival can be found at the festival website: http://www.melosaga.com.
Tengku Adrinna, Head of Investor Relations & Sustainability, AEON Malaysia (Left), Nakata Hiroyuki, Managing Director & Founder, Hiroyuki Industries (Middle), Amruta Vaidya, Director of Franchise Operation, Coca-Cola (Right) witnessing the launch of Recycling Fantastic Campaign
The Recycling Fantastic Campaign is the first joint effort by the three companies to drive awareness and tackle plastic waste issues in MalaysiaÂ
Kuala Lumpur, 9 December 2022 â Coca-Cola Malaysia, through its World Without Waste Vision, is collaborating with General Merchandise Stores and supermarket chain AEON Malaysia, as well as plastic products processing and manufacturing company Hiroyuki Industries to organise a polyethylene terephthalate (PET) bottle collection and recycling campaign.
The Recycling Fantastic Campaign is the first collaboration campaign between the three companies, and it is one of many initiatives that fall under Coca-Colaâs World Without Waste Vision â an ambitious sustainable packaging program launched in 2018 with the goal of tackling global plastic waste issue through the focus on key areas including: Design, Collect & Partner. In addition, the campaign hopes to drive awareness and action among the public about the importance of plastic segregation and recycling.
Amruta Vaidya delivering her speech at the Recycling Fantastic Campaign launch and highlights that the goal of this campaign is to publicise the importance of segregation and value of PET bottles.
âThe Recycling Fantastic Campaign announced today highlights the key areas of Collect & Partner from the World Without Waste Vision. We believe that solutions to the worldâs plastic waste challenges can best be unlocked when likeminded stakeholders work collaboratively. We are honoured that companies such as AEON Malaysia and Hiroyuki Industries share the same ideology as us, and we look forward to more collaborations in the future,â said Amruta Vaidya, Director of Franchise Operation, Coca-Cola Malaysia.
As a leading General Merchandise Stores and supermarket chain in Malaysia, AEON Malaysia upholds the company’s principles of pursuing peace, respecting humanity, and contributing to local communities, always with the customerâs point of view at its core. As such, the AEON Sustainability Charter (ASC) is a blueprint developed to achieve a sustainable society in tandem with the growth of AEON and aligned with the growing importance of corporate responsibility.
 âWe at AEON Malaysia aim to think globally and advance activities locally as we actively promote initiatives involving both environmental and societal aspects with our stakeholders. The AEON Sustainability Charter (ASC) carries five core pillars â environmentally focused, responsible employment, efficiency and integrity, sustainable economics and Dynamic CX (Customer Experience), which we believe will be essential to propel AEONâs growth in a sustainable world,â said Dr Grace Lee, Chief Financial Officer, AEON Malaysia.
Based in Johor Bahru, Hiroyuki Industries started its operation as a manufacturer of high-quality polypropylene (PP) and polyester strapping bands in February 2001. With more than 20 years of experience and operating three manufacturing plants in Malaysia, Hiroyuki Industries is capable of recycling up to 550 million units of used PET bottles and transforming them into 10,000 metric ton of recycled PET (RPET) resin per annum.
âThe recycling rate among Malaysians is the lowest among ASEAN countries, where only 16% of PET bottles are successfully collected for recycling. It is estimated that 21% of PET bottles leak into the environment and harming it in the process, while the remaining 63% of PET bottles go into landfills. Through the Recycling Fantastic Campaign, we are trying to educate the public that plastic is not a waste, and that it carries great value if it is collected and processed accordingly,â said Nakata Hiroyuki, Managing Director & Founder, Hiroyuki Industries.
The Recycling Fantastic Campaign will take place from 10 December 2022 to 26 February 2023 at six AEON malls in the state of Johor. AEON customers and members of the public are encouraged to collect PET bottles in exchange for AEON points as well as Coca-Cola products. For every 1kg of PET bottles that are collected and sent to participating AEON malls, AEON customers and the public will be eligible to receive 300 AEON points deposited into their AEON membership, where it can be used to redeem attractive rewards or discounts for their shopping trips at AEON malls.
Tengku Adrinna, Nakata Hiroyuki, and Amruta Vaidya support to recycle PET bottles
The Recycling Fantastic Campaign is one of Coca-Cola Malaysiaâs first collaborative efforts in the country to collect and segregate PET bottles. The company aims to expand its World Without Waste Vision which includes education programmes, future collection programmes, as well as partnering with key private and government stakeholders to further strengthen its PET bottle collection efforts in Malaysia.
The six AEON malls in Johor participating in the Recycling Fantastic Campaign are:
From left to right â Melati Abdul Hai, Vice President and Chief Marketing Officer, McDonaldâs Malaysia and Felina Lim, Senior Director of Operations, McDonaldâs Malaysia officiated the launch of the Jalan-Jalan McD campaign, which begins from 10 December 2022 to 31 December 2022.
Whiz through iconic McDonaldâs Drive-Thru restaurants across Malaysia and stand a chance to win prizes worth up to RM100,000
KUALA LUMPUR, 9 DECEMBER 2022 â Are you ready for an epic fun-filled road trip this holiday season? McDonaldâs Malaysia is inviting all Malaysians to hit the road with its latest Jalan-Jalan McD campaign, for an ultimate holiday experience travelling around Peninsular Malaysia.
Starting from 10 December 2022 to 31 December 2022, the campaign offers Malaysians a chance to discover historical sites in Malacca, take on the beautiful vistas through Cameron Highlands, or cruise along East Coastâs scenic highways to enjoy a breathtaking sea view â all while enjoying their favourite McDonaldâs meal!
Kicking off at the very first McDonaldâs Drive-Thru restaurant â McDonaldâs Titiwangsa â the Jalan-Jalan McD campaign is part of the McDonaldâs Drive-Thru Carnival, aiming to encourage Malaysians to create fond memories as they take the journey for an exciting year-end road trip.
Melati Abdul Hai, Vice President and Chief Marketing Officer, McDonaldâs Malaysia with the Lagi Best Road Trip Passport during the launch of the Jalan-Jalan McD campaign.
âNo matter where Malaysians travel to this holiday season, they will definitely find a McDonaldâs nearby to where they are. Whether youâre in the city, enjoying the sun at our lovely beaches, or visiting quaint little towns across our beautiful country, youâll know that McDonaldâs is with you, wherever you go,â said Melati Abdul Hai, Vice President and Chief Marketing Officer, McDonaldâs Malaysia.
âAs the most accessible and reliable Drive-Thru brand in the country, we are excited to bring the Jalan-Jalan McD experience to Malaysians, by enabling them to create fond memories with their loved ones wherever they travel to in Malaysia,â added Melati.
Through the Jalan-Jalan McD campaign, McDonaldâs is encouraging Malaysians to take part in the Jalan-Jalan McD Road Trip Challenge, a special 2,500 km road trip challenge to visit 20 of McDonaldâs most iconic Drive-Thru restaurants across Malaysia.
From left to right – Felina Lim, Senior Director of Operations, McDonaldâs Malaysia and Melati Abdul Hai, Vice President and Chief Marketing Officer, McDonaldâs Malaysia flagged off the Jalan-Jalan McD campaign at the very first McDonaldâs Drive-Thru restaurant in Malaysia â McDonaldâs Titiwangsa.
As part of this challenge, customers will receive a Jalan-Jalan McD Passport when they purchase a special Jalan-Jalan McD bundle for a minimum of RM20 via the âOrder & Collectâ feature on the McDonaldâs app. For every purchase of the bundle at any of the 20 designated McDonaldâs Drive-Thru restaurants, customers will receive a stamp in their passport. The first ten participants to complete the Jalan-Jalan McD Road Trip Challenge will stand a chance to win prizes worth up to RM100,000.
On top of collecting stamps at the selected McDonaldâs Drive-Thru restaurants, McDonaldâs is also giving participants another opportunity to win prizes when they submit videos of their journey, which must include the 20 selected McDonaldâs Drive-Thru restaurants. The videos with the highest number of âlikesâ on social media will be deemed winners.
Apart from the Jalan-Jalan McD Road Trip Challenge and the TravelVlog contest, McDonaldâs is also ensuring that every Malaysian has the chance to win prizes through other means such as the Jalan-Jalan McD Stamp & Win contest. Participants only need to collect five stamps from any McDonaldâs Drive-Thru restaurant in Malaysia to win a voucher, which entitles the customer to redeem a free menu item.
Elevate the snacking experience with limited edition OREO x BLACKPINK products, exclusive collectibles and special events across the region
Fans of OREO and K-Pop â keep your eyes peeled for the official drop!
MALAYSIA, 8 DEC 2022 â OREO, the worldâs favorite cookie by MondelÄz International, is teaming up with South Korean mega girl group BLACKPINK for a ground-breaking OREO x BLACKPINK collaboration. Fans of the iconic Oreo sandwich cookie and fans of BLACKPINK (BLINKs) can look forward to bespoke products and a slate of activities and engagements across platforms in Indonesia, Philippines, Thailand, Malaysia, Singapore, Vietnam, and South Korea in 2023.
âWe are thrilled to announce the biggest partnership of Oreo and BLACKPINK in Asia. Music is a key passion point and a great platform to spark playful connections with our consumers. Over the last decade, we have seen the enormous rise of Kpop and its far reaching influence on Asian culture. BLACKPINK is at the forefront of this and is one of the biggest icons of the generation. We look forward to bringing millions of Oreo fans and BLINKs together to create moments of play. We hope that the infectious energy of Oreo x BLACKPINK will inspire consumers to Stay Playful & join the exciting activities to follow. Watch this space for more to come!â said Vikram Chandratrey, Marketing Head, Oreo SEA & Indonesia, MondelÄz International.Â
The OREO x BLACKPINK collaboration will be rolled out across key markets in successive waves, and will feature two distinctively BLACKPINK-inspired variants. These products will hit the shelves of major retailers and e-commerce channels from early 2023, for a limited time only.
Details of special OREO x BLACKPINK activities and contests lined up to delight and reward fans will be revealed shortly. Collectors of BLACKPINK memorabilia can look forward to new additions to grow their collections as well.
Given its combined fanbase, OREO x BLACKPINK is set to join the collaboration hall of fame. OREOâs previous collaborative coups in partnership with showbusiness superstars include the monster success of OREO x Lady Gaga, a campaign that ran in the U.S., Canada and Europe in 2021. OREO x BLACKPINK is exclusively for Asian markets.
ShopeeFood enterprise businesses share their inspirational stories of resilience and growth
KUALA LUMPUR, 7 DECEMBER 2022 â Growing a business in the food and beverage (F&B) industry is not an easy feat, especially during the COVID-19 pandemic. Businesses which sustained growth are truly inspirational, especially homegrown brands that have built their business from ground zero and sometimes with limited resources compared to the bigger players.
It takes an immense amount of foresight and agility in adopting business models to suit current customer trends. The opportunities to do even better are aplenty, with many local merchant heroes opening new branches to meet popular demand for their food.
ShopeeFood is proud to partner with many of these local food enterprise heroes who have chosen the mobile app as their preferred digital solution and delivery provider. Many local merchants have successfully adopted digitalisation to expand their market. This is not a surprise as at least 90% of more than 800,000 local MSMEs (micro, small and medium enterprises) are estimated to continue adopting digital solutions for their businesses by 2025[1].
âWe are honoured that ShopeeFood has contributed to the success of our local merchants through our digital solutions. Being on our platform has opened up many potentials for our local merchants as they explore the advantages of incorporating digital solutions in their business models,â said Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia.
âWe are certainly proud of them and their successes. They are an inspiration not only to us but to other new entrepreneurs as well. We will continue to provide the support required to help uplift our local merchants, such as our upcoming year-end 12.12 Birthday Sale. Merchants can look forward to connecting with new customers as well as offer their loyal customers even more value and rewards via the promotions we have lined up,â she added.
ShopeeFood not only offers a convenient and seamless food delivery experience but also allow users to utilise its mobile wallet (ShopeePay) to make secure payments easily when ordering food. Merchants on ShopeeFood and ShopeePay can also leverage Shopeeâs platform to discover and engage new customers. They are also able to generate more sales revenue via ShopeeFoodâs regular promotions and special deals. Currently, ShopeeFood is available in Kuala Lumpur and Putrajaya, Selangor, Penang, Johor, Ipoh and Kota Kinabalu.
Hometown Favourite
Borenos Full Spring Chicken Meal
ShopeeFood local merchant, Borenos Fried Chicken, has made quite a name as the favourite fast-food chain in Kota Kinabalu for their juicy fried chicken. The Sabah-based brand is so popular that they constantly receive requests from customers to open new outlets in other parts of the country.
Janice Yeo – Founder And Managing Director of Borenos Fried Chicken
âFans of our fried chicken are not only found in Kota Kinabalu but also from out of Malaysia, especially in Southeast Asia. We are thankful to our loyal customers who want us to open an outlet in their hometown,â said Janice Yeo, Founder of Borenos Fried Chicken.
Borenos Premium Burger
The local enterprise started using ShopeePay in June 2021 and ShopeeFood in July 2022 to explore new ways to serve its customers during the COVID-19 pandemic. âAs a business, we must evolve to suit the needs of the masses as the world becomes more technologically advanced. It was only natural for us to join ShopeeFood to reach a wider audience as well as to establish a more convenient platform for our customers to connect with us,â explained Yeo.
Yeo also added that customer transactions are more convenient and streamlined with ShopeePay which is easily available on the mobile app. âAs both food delivery and payment are available under one application for our customers, there are fewer barriers for them to use either feature,â she said.
Founded in 2015, Borenos Fried Chicken currently has three outlets in Kota Kinabalu â a flagship store in Asia City Complex, and two other locations in Plaza 22, Papar, and Alamesra, offering dine-in, takeaway and delivery services. The company is also planning to expand its delivery service to the peak of Mount Kinabalu for its fried chicken to be enjoyed just about anywhere.
Order these Borenos favourites from ShopeeFood: Full Spring Chicken Meal, a juicy whole chicken served with coleslaw, fries and drinks; the 1-Piece Cheesy Chicken Rice, Borenos fried chicken served with savoury cheese sauce and rice; and the Premium Chicken Burger, a made-to-order juicy chicken thigh drenched in sweet and smokey BBQ sauce between a charcoal bun.
Dubbing itself as Malaysiaâs #1 Tech-Driven Coffee Chain, homegrown brand ZUS Coffee first opened store in Kuala Lumpur towards the end of 2019. Today, it continues to brew success delivering over 8.8 million cups of coffee to date – staying true to its vision to evolve the concept of coffee consumption to make speciality coffee affordable for everyone, every day.
Stephy Foong, Vice President of Growth and Marketing, ZUS Coffee
âOur journey has been positive with so many Malaysians loving our brand and products. Customers have been sending in requests for us to open up in their neighbourhoods. We also ensure that the local community benefits from our expansion through job opportunities,â said Stephy Foong, Vice President of Growth and Marketing, ZUS Coffee.
Since being on ShopeeFood three years ago, Foong says the coffee chain utilises customer data it receives from the platform to make better business decisions. âWe can now predict a spike in sales period to better manage our inventories,â shared Foong.
For ZUS Coffee, going digital is not just an advantage for the business but also a way to give back to its customers, which in turn helps build loyalty. âThe ease of ShopeePay and ShopeeFood have attracted many customers to utilise the platform, and in turn, we were able to reach out to new customers through it. The platform has also allowed us to better understand our customersâ taste preferences, and this helps us to create more innovative products around our coffee products,” concluded Foong.
Try these ZUS Coffee bestsellers: Spanish Latte, espresso-based with sweet and textured milk, Gula Melaka Latte with espresso, gula melaka, pandan and coconut cream, and CEO Latte, a stronger pick-me-up with less milk, stronger coffee.
Not all F&B businesses were negatively impacted during the pandemic; in fact, some were even established at that time and have flourished since. One example is a popular local food enterprise brand: Classic Taiwan Braised Pork Rice and Dessert. This Malaysian homegrown brand selling authentic Taiwanese food with a local twist now has 29 outlets in Klang Valley, Melaka, Kampar and Johor with plans to open even more.
Tiang How Soon
âAside from constantly innovating our menu to attract customers and adopting technology for our daily operations, ShopeeFood has helped us improve our brand visibility,â said Tiang How Soon, the 36-years old founder of the brand.
âWe opened our restaurant around the time of the Covid-19 pandemic. The pandemic lockdowns meant that we had to turn to technology to expand our sales avenues and discover more customers. We were also able to come on-board ShopeeFood easily and this was an important factor when we considered going digital. Since being on ShopeeFood two years ago, our sales have increased, and we often get positive feedback from our customers. More so because most of our customers are e-wallet users that enjoy seamless processes for ordering and enjoying their food,â added Tiang.
For new and modern entrepreneurs that are looking to start their own food business, Tiang offered good advice from his own experience. âContinuous learning is key. There is always a new concept, new taste and new service. There is no time for you to stop and rest,â he concluded.
Order these hot picks from Classic Taiwan on ShopeeFood: The classic comfort food Taiwan Braised Pork Rice, the popular street food Oyster Mee Shuah, and all-time favourite snack Taiwanese Salty Fried Chicken.
It is no secret that Malaysians love bubble tea and dessert-inspired beverages. By just looking at the mushrooming of specialty beverage outlets, it is easy to tell how competitive the sector has become. Bubblebee in this respect is a local food enterprise that has done well.
Directors of Bubblebee
Established just three years ago in Shah Alam, the Malaysian-based company now has 56 outlets in West Malaysia â and with growing demand, they are opening even more outlets nationwide in the near future. Currently, the business is also expanding into retail where loyal customers can also get their hands on Bubblebee merchandise.
Bubblebee – Beef Rendang
âBubblebee is recognised throughout Malaysia and we are grateful to our customers and their endless support since the opening of our first outlet. We believe in the idea that you donât just build a business, but in building people and communities. This is why our motto is to bring smiles to everyoneâs day â one person, one cup and one neighbourhood at a time. We are proud to have been able to deliver this and more to our fans,â said Shahmira bin Muhamad (Shuib), one of the three Directors for Bubblebee.
Incorporating technology into daily business operations has allowed Bubblebee to enhance its efficiency and food quality. This also enhanced customer experiences. Since joining ShopeeFood a year ago, Shuib said Bubblebee has leveraged on the platformâs seller features to improve its productivity significantly, which has led to an increase in profit margins as well.
Check out these Bubblebee bestsellers on ShopeeFood: Golden Series Ice Cream paired with honeycomb, Honey Ice Cream drizzled with honey and served with crispy cereal, and Milk Series for that creamy goodness.
Make sure to check out Decemberâs 12.12 promos and discounts from ShopeeFood and ShopeePay when ordering. Hereâs what is in store:
ShopeeFood
Free Delivery with RM0 min spend
Discounts up to 50% OFF on selected merchants. Lookout for these popular names: ZUS Coffee, Thong Kee Cafe, Old Town White Coffee, Bubblebee, Hotpot Kitchen, Black Whale, Coolblog, Tea Garden, Little KL Food Hall, Tea Can Tin, Pop Meals, Kee Nguyen – Vietnam Coffee, Nasi Lemak Saleha and much more
Shocking Sale at RM12 until the 12th December 2022. Here are some yummy merchants to try from Marrybrown, Neighbourhood Food Court Kota Damansara, Restoran Mariya, Nurich Cafe and Catering, King Tomyam Kitchen, MyLaksa, BMS Organics, Tiger Sugar, Sangkaya, Baskin-Robbins, HWC Coffee, JuiceLab and lots more. Be sure to check details on ShopeeFood app:
The Heineken Malaysia Berhad team and Sambal Lab team at the MEA receiving an award for House of Guinness
Guinness Malaysia wins prestigious A+M Marketing Excellence Awards
Kuala Lumpur, 1st December 2022 – Guinness Malaysia’s immersive and experiential ‘House of Guinness: Discover the Innovation of Guinness Draught in a Can’ has brought home three awards from the prestigious Advertising & Marketingâs (A+M) Marketing Excellence Awards Malaysia 2022 held at the Hilton Kuala Lumpur on 25th November.
Guinness Malaysia was recognised in three categories: Excellence in Marketing Transformation (Silver), Excellence in Launch/Re-launch Marketing (Silver), and Excellence in Customer Engagement (Bronze).
The Heineken Malaysia Berhad team and Sambal Lab team at the MEA
The campaign was recognised for taking the consumer experience to the next level by creating an immersive and experiential space to educate consumers about Guinness Draught in a Can (GDIC) which was introduced to the Malaysian market earlier this year. It was also lauded for its approach to forging a relationship between GDIC and Gen Z, the demographic crucial for accelerating future growth.
Willemijn Sneep, Marketing Director of Heineken Malaysia Berhad, said, âWe are honoured to be recognised by A+M alongside other leading brands in Malaysia. We invested significant effort in designing a campaign that was effective not only in introducing Guinness fans to a new innovation but also in connecting new friends, especially Gen Zs, to the magical Guinness experience.â
The Heineken Malaysia Berhad team at the MEA 2022
The House of Guinness was held over eight weeks, and welcomed a total of 14,580 visitors, including members of the media, influencers, and lovers of Guinness to learn about the magic of GDIC. The recognition by these prestigious awards is a testament to the creative strength and effectiveness of the overall campaign.
âWe leveraged consumer insights and experiences to create a truly unique campaign, delivering an immersive activation that allowed consumers to discover the magic of Guinness through mission-based experiences. Fans also learned serving rituals and how the GDIC innovation allows the smooth and creamy taste of the worldâs best stout to be enjoyed wherever they are,â said Shaun Lim, Marketing Manager of Guinness Malaysia.
House of Guinness was brought to life with the collaborative effort from all stakeholders, including Sambal Lab, who was the key driver for the concept, strategy, design and build, creatives, and implementation to introduce the product to the Malaysian market. Â
âIt was imperative to give Gen Zs not just a fun experience, but a memorable one as well. This immersive education experience allowed them to understand what makes GDIC unique while firmly establishing Guinness as the worldâs best stout,â said Balreet Gill, Sambal Labâs founder.
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