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Pledge For Timeless Bonds With Ribena’s #RibenaBondingPledge Movement

Ribena Encourages Malaysians to Pledge Their Bonding Moments with Loved Ones Through the Timeless Goodness, Timeless Bonds Campaign

Kuala Lumpur, 7 October 2022 – In conjunction with the recently launched Timeless Goodness, Timeless Bonds campaign, Ribena today introduces the #RibenaBondingPledge movement which encourages Malaysians to spend more treasured bonding moments with friends and family.

Life is filled with many unforgettable bonding moments, like the special closeness a daughter shares with her mum, or inside jokes shared with best friends – precious moments that give you a sense of comfort, much like the familiar, delicious taste of Ribena. Unfortunately, amidst the daily hustle and bustle of life, those special moments can sometimes be neglected.

It is for this reason that through this campaign, Ribena looks to remind Malaysians to actively cherish these special moments despite how busy life can get. With Ribena’s refreshing taste and natural goodness, it is the perfect catalyst for such a movement.

The campaign aims to generate a movement of embracing relationships and special moments with loved ones, with the #RibenaBondingPledge contest looking to reward Malaysians with attractive GrabPay credits and exclusive movie tickets to one of the most anticipated experiences around – GSC Aurum.

(L-R) Lam Hui Min, Head of Marketing, Beverage at Suntory Beverage & Food Malaysia Sdn Bhd; Rodney Tan, Marketing Director at Suntory Beverage & Food Malaysia; actress Zahirah Macwilson; and host Azura Zainal; take a photo after pinning up their own #RibenaBondingPledge at the Timeless Goodness, Timeless Bonds event.

Lam Hui Min, Head of Marketing, Beverage at Suntory Beverage and Food Malaysia Sdn Bhd shared that Ribena hopes to encourage more people to actively create special, timeless moments with each other. “Be it, close friends, or family members, precious time spent together creating meaningful bonding moments can sometimes be sidelined in our current day lifestyles. As a brand that champions togetherness, Ribena emphasizes the importance of enhancing relationships through these carefully crafted engagements. We want to provide this campaign as an opportunity to help fellow Malaysians reclaim and refresh these connections with one another.”

The #RibenaBondingPledge begins on 6 October 2022 and will run until 5 November 2022, with 12 winners to be chosen each week until the end of the campaign. To participate, all you need to do is head to Ribena’s official Instagram. Next, refer to the steps below:

  1. Share the pinned contest announcement post to your Instagram Story
  2. Include a caption on how you pledge to create timeless moments with your loved ones
  3. Tag 3 friends and @ribenamy
  4. BONUS: include a photo of your best bonding moment to be in the running for the main prize!

At the end of each week, 3 winners will walk away with the main prize: two (2) tickets each to the much-coveted GSC Aurum Theatre (The Gardens Mall). Meanwhile, 9 lucky runners-up will each take home RM100 in GrabPay credits. It’s so simple, even your favorite influencers Naddy Sushi and Zahirah Macwilson will be joining in the fun with their own pledge!

But that’s not all! The first 2,000 participants to share their pledges with the relevant tags and hashtags will also receive RM30 worth of Ribena products for FREE.

The Timeless Goodness, Timeless Bonds campaign comes on the heels of Ribena’s special Bonding Moments exhibit, which is a collection of heart-warming photos and stories of unique bonding moments shared by everyday Malaysians. Furthermore, Ribena will also be hosting a live pledge wall, where Malaysians are welcome to stop by and participate with their pledges live. Simply bring along your loved ones and pledges to be displayed, participants are also encouraged to snap a photo with the pledge wall and post it up on the social channels using the hashtag #RibenaBondingPledge. The exhibit is available for all members of the public to view at GSC at the Starling from now until 12 October 2022.

With its delicious, refreshing taste, and ample vitamin C to meet your daily 100% requirements, Ribena is best consumed in a cold, icy glass – and it tastes even better when shared during precious, timeless bonding moments with your loved ones. Whether you’re sharing the 1l cordial in an icy jug with your family, or grabbing a quick Ribena cheerpack or PET bottle on the go with your best friend, Ribena comes in different formats to quench your thirst and cater to your every need in one go.

For more information about the Ribena Pledge movement and entry steps, log on to the official Ribena Facebook and Instagram platforms at @RibenaMalaysia.

Event listing: Malaysia Veg Fest — KL Edition will be held on 7-9 October 2022 at Paradigm Mall

The Malaysia Veg Fest — KL Edition will be held on 7-9 October 2022 at Paradigm Mall in PJ. It will feature over 30 vegan, vegetarian and plant-based brands including Phuture, Nanka and Mushroom Lah. See you all there.

Tealive is offering free oatmilk upgrade in October 2022

In October 2022, Tealive is offering free oatmilk upgrade this month with selected Tealive drinks. With Oatside oatmilk drink, you will experience why this 100% plant-based milk is a global barista’s favourite.

Offer valid for Walk-In, Self Pick-Up & Delivery. Applicable to selected drinks as listed on www.tealive.com.my/whats-happening​

Celebrate The Organic Life with Alce Nero™

The First Step To A Healthier, More Earth-Friendly Diet

Shah Alam, October 04, 2022 – Ready to embrace a more organic lifestyle? Alce Nero™, the leading organic brand in Italy is here to help you celebrate your first steps to a healthier, more earth-friendly diet.

There are many benefits to organic food and organic farming including greener, cleaner food, reduced exposure to pesticides, sustainable agriculture practices and helping to combat climate change, and maintaining biodiversity.

All Natural Is Not Organic – Here Are The Differences

‘Natural’ and  ‘Organic’ are often used interchangeably but they are very different.

Organic food is defined by the USDA as food that is produced without the use of synthetic chemicals, fertilisers, or pesticides. To be labelled ‘organic’ a product must meet specific requirements, and be tested by certifying bodies. Organic farming methods are kinder to the environment, and are more labour intensive than conventional farming with the prices of organic food often being higher than conventionally grown food.

Alce Nero™’s farm-to-table concept is made possible by working with its network of organic farmers, making the produce much healthier as they are grown without pesticides or synthetic chemicals, non-polluting and with no Genetically Modified Organisms (GMOs) to meet global organic certification standards. All Alce Nero™ products are certified organic displaying European Organic Certification and the Japanese Organic Certification.

‘Natural’ in terms of agriculture means that the product has not been chemically treated. The use of the word ‘natural’ on labels is not regulated by the FDA, so it is used more loosely and more frequently compared to products certified and labelled ‘organic.’

Research points to the benefits of a balanced diet that includes certified organic foods as it is absent of chemicals from pesticides, that may affect our bodies. Even low levels of pesticide exposure in an extended period of time can affect young children’s neurological and behavioural development, with evidence showing links between pesticide exposure to neonatal reflexes, psychomotor and mental development, and attention-deficit hyperactivity disorders[1]. Switching to an organic diet reduces exposure to organophosphates, a type of neurotoxicant pesticide that can cause significantly lower activity in the central and peripheral nervous system. It can be found in many commercially produced non-organic foods[2].

Take your first steps to a healthier, more earth-friendly diet with organic Alce Nero™ products including pastas, pasta sauces and tomato purees, vinegars, extra virgin olive oil, honey, jams and spreads, among others. The wide range of Alce Nero™ products add intense natural taste, organic goodness and proven health benefits to any meal.

Alce Nero™ Pastas

Made from durum wheat, Alce Nero™ pastas are rich in folic acid, iron and lutein, high in protein and dietary fibres while having a low glycaemic index[3].

Folic acid is an essential nutrient during pregnancy for the development of the baby as it prevents neural tube abnormalities in newborns. Iron deficiency can lead to anaemia. The non-heme (plant-based iron) found in durum wheat helps to fill iron deficiency. Lutein is a carotenoid that is necessary for eye health. It is found in durum wheat an can help to reduce the degeneration of tissue inside our eyes. A lutein rich diet is especially beneficial for the elderly who may have age-related degenerative eye-sight issues.

Alce Nero™ pastas contain up to 12g of protein, 4.0g of dietary fibre per 100g while having 0mg of cholesterol and just 1.2g of fat per 100g.

Try Alce Nero™ Organic Tricolore pastas that include tomatoes and spinach for the distinctive orange and green strands for the added goodness of organic vegetables.

Select the Alce Nero™ Organic Pasta that suits your meal of the day including Alce Nero™ Organic Fusilli, Organic Fusilli Tricolore, Organic Macaroni, Organic Penne Rigate, Organic Spaghetti, Organic Spaghettini, Organic Vehicle Shape Pasta, Organic Alphabet Pasta among others.

Alce Nero™ Pasta Sauces

While tomatoes form the basis of many pasta sauces, according to a 2017 EWG Dirty Dozen report[4], tomatoes rank in the top ten most pesticide laden crops. This is more reason to select a delicious organic pasta sauce from Alce Nero™.

Tomatoes are rich in vitamins and minerals including Vitamin A,K, B1, B3, B5, B6 B7 and Vitamin C[5]. They also contain potassium, folate, iron, magnesium, chromium, choline, zinc and phosphorus. Vitamin C makes tomatoes promote healthy skin, while manganese and potassium help build healthier bones, and relieve muscle cramp. The Vitamin A in tomatoes helps improve vision especially night blindness and macular degeneration.

Enjoy authentic Italian Pasta Sauces including Alce Nero™ Organic Pasta Sauce with Basil, Organic Pasta Sauce with Chilli, Organic Pasta Sauce with Onion and Basil, or Organic Pasta Sauce with Vegetables.

For an organically healthy and delicious quick meal, fix yourself a pack of Alce Nero™ Organic Pasta topped with Alce Nero™ Organic Pasta Sauce. Simply stunning.

Alce Nero™ Jams 

Alce Nero™ Organic Jam are made from more than 100 grams of fruit per 100 grams of finished product; without pectin, artificial flavouring or food colouring. The organically grown and harvested berries are cooked using the vacuum-pan method that uses low temperatures and extremely short cooking time to preserve the aroma, flavour and conserve nutrients.

Alce Nero™ Organic Jams have numerous benefits. They are made with high quality fruits untainted with pesticides, herbicides or other chemical agents. They contain more fruit and less sugar for a higher antioxidant, fibre and vitamin content. The high fruit, low sugar content helps to regulate intestinal transit, absorption of other nutrients and improves satiety, the feeling of fullness that helps to curb appetite.

Choose from Alce Nero™ Organic Strawberry, Organic Apricot, Organic Blueberry, Organic Plum, Organic Peach or Organic Mix Berries Jam. Add on bread, pancakes, yogurt, ice-cream, cakes, cookies and more for so many delicious and healthy possibilities.

Malaysians can use Alce Nero™ products with confidence as it is certified Halal by official certification bodies recognized by JAKIM.

Availability

Alce Nero™ products are available at AEON, Ben’s, Cold Storage, Giant, Jaya Grocer, Village Grocer, TF Value and via the Ayam Brand Shopee Official Store & Ayam Brand Lazada Official Store.

Promotion

Enhance the presentation of your organic dishes with a minimalist Alce Nero™ Ceramic Nordic Plate, available while stocks last with purchase of RM30 and above of any Alce Nero™ products from Jaya Grocer Bukit Jelutong, Jaya Grocer Empire and Jaya Grocer Gardens from 28 September to 9 October, 2022. Choose from sunshine yellow or dusty pink. Better yet, collect both colours!

For easy, quick and healthy recipes, please visit https://alcenero.asia/recipes.html and Facebook page https://www.facebook.com/AlceNeroMalaysia/.

Alce Nero™

Alce Nero™ was established in the 1970’s, when two cooperatives of young Italian farmers decided to pioneer the organic revolution, producing wholesome food while respecting the environment. Alce Nero™ combines old farming methods with the most advanced research on health and the environment. The techniques have evolved, but our seal of quality is still based on the simple ingredients that Alce Nero™ was created from: love of food, respect for the environment, and banning of synthetic chemical substances. Today, Alce Nero™ is the No 1 organic brand in Italy. Our producers are involved in all stages of manufacture, allowing us to enforce respect of our principles throughout the production process and accurately trace our food to its origins. Thus, we can guarantee high quality, 100% organic, authentically Italian products brought straight from our fields to your plate. Alce Nero™ is famed for its organic certifications by the most stringent certification bodies from European Union and Japan.

In Malaysia, Alce Nero™ carries a fine range of condiments, organic pasta, extra virgin olive oil, pasta sauces, jam and honey. For more information, please visit www.alcenero.asia

[1] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4247335/

[2] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5673499/

[3] https://bebodywise.com/blog/durum-wheat/

[4] https://www.ewg.org/news-insights/news-release/2017-dirty-dozen-strawberries-spinach-top-ewgs-list-pesticides-produce

[5] https://www.healthyoptions.com.ph/articles/tomato-sauce-5-surprising-health-benefits

Nutrifood launches Tropicana Slim Telur Asin and HiLo School Cotton Candy

Nutrifood Indonesia has launched Tropicana Slim Telur Asin or salted egg seasoning in Indonesia. The new salted egg seasoning is lower in sodium and fat, making it ideal for health-conscious consumers.

The company has also unveiled its latest HiLo School Cotton Candy 200ml and HiLo Chocolate Avocado 200ml. Both RTD flavoured milk drinks are high in calcium and vitamin D and low in fat.

Subway launches Plant-Based Katsu with First Pride

Subway Thailand has partnered with Tyson Foods’ First Pride to launch a new range of plant-based meals in conjunction with the Jae Festival or the Thai Vegetarian Festival. The new Plant-Based Katsu comes in footlong, 6 inch, bowl and wrap.

 

Predator Energy Drink coming to Malaysia

Image credit: Minimeinsights.com

Coca-Cola Refreshment Malaysia is bringing Predator Energy Drink to Malaysia. Predator is an affordable energy drink brand that embraces the conquering spirit. We knew Monster Energy is planning to roll out Predator energy drink in countries like Thailand, Malaysia and Myanmar as disclosed in Monster Energy’s Q2 2022 result earnings call. A LinkedIn feed by a local Coca-Cola sales executive in Malaysia has now confirmed the news.

We have found Predator Energy Drink (320ml) selling at myNEWS.com for RM 3.20, which is cheaper than most of the other energy drinks. The following is a pricing list of the energy drinks sold at myNEWS.com

  • Carabao Energy Drink (250ml) – RM 4.00
  • Red Bull Gold/Less Sugar (250ml) – RM 4.70
  • Power Root Tongkat Ali with Honey Extra C (250ml) – RM 4.40
  • Red Bull Plus (250ml) – RM 4.70
  • Red Bull Silver (250ml) – RM 6.40
  • Monster Energy (355ml) – RM 6.90
  • Sting Strawberry (330ml) – RM 4.80

 

 

The Coffee Club Thailand has collaborated with First Pride to launch plant-based burger

The Coffee Club Thailand has collaborated with Tyson Foods’ First Pride to launch Planted-base Chicken Burger for the Jae Festival or the Thai Vegetarian festival. This is the first partnership between the coffee chain and First Pride. The Planted-base Chicken Burger is priced at THB 195. Try now at The Coffee Club.

ULife of RS Group Joins Plant-Based Protein Market with “beyonde Protein D+”

4 October 2022 – RS – ULife Limited or ‘ULife,’ the direct sales business under RS Group, has recently developed and launched beyonde Protein D Plus+, the protein supplement innovation derived from six types of plants which is suitable for all age and gender. The latest product is expected to generate at least 50 million baht by the end of this year.

Suchada Theeravachirakul, Chief Executive Officer, RS – ULife Company Limited, said, “Despite the rising demand for the protein supplements, the taste is not appetizing to consumers. That is why we developed and launched beyonde+ Protein D Plus+. Derived from six types of protein-rich plants, such as soy beans, green peas, sunflower seeds, brown rice, oats, and almonds, this product provides comprehensive amino acids, recommended daily intake of Vitamin D3, and other nutrients to nourish and strengthen everyone’s muscles. In addition, the almond and walnut flavors make it easy to consume. It is also low-fat, contains no cholesterol, and has no sugar added. Our target is the health-loving 30+ who want to keep their bodies toned or seek to lose weight, while maintaining their muscle mass, as they age.

“ULife is committed to develop this product to derive plant protein that is truly nutritious and beneficial to everyone regardless of their age and gender. We are confident that the high nutritional content and unique taste will attract consumers to try out beyonde Protein D+ which comes in a box of 15 30-gram packets. Moreover, product sets are also available for the different protein needs of different age group, for instance muscles and bones set for kids, health boosting set for elderly, and immunity enhancement set. Within the first month of its launch, the sales of beyonde Protein D+ doubled the expected numbers, thus we believe that the product will generate more than 50 million baht to ULife by the end of 2022,” Suchada added.

The launch of new products like beyonde Protein D+ is part of the strategic plan after ULife joined RS Group, with the goal of becoming the modern direct sales and achieving sustainable growth. Therefore, to maintain this growth, ULife will be focused on four key strategic areas:

  • Adding new ‘Partner Products,’ by collaborating with new product categories outside of ULife to expand its consumer base
  • Launching new products for New Year festival and end-of-year shopping spree
  • Launching new sales page as an online marketing tool to enhance Business Partners’ way of work
  • Launching marketing campaigns throughout the quarter with lifestyle rewards to create CRM for Business Partners and customers, including a trip to Japan.

“With our agile marketing strategies and clear OKRs among the management teams and Business Partners, ULife has grown 15% despite the economic condition in the third quarter,” Suchada concluded.

For those interested in product information and ordering, please contact ULie Business Partners, www.ulifespace.com, Line OA @ULifespace, or Call Center at 0-2002-8888. For more news and updates on RS Group, please visit www.rs.co.th and  https://www.facebook.com/RSGROUPOFFICIAL

Chao Sua Crispy Pork Stick with protein and can be eaten with one hand

Thai cracker maker Tia Ngee Hiang (Chao Sua) has launched a new Chao Sua Crispy Pork Stick in Original and Hot & Spicy flavours. This baked, not fried snack offers high quality protein from pork and is ideal for the entire family. Chao Sua Crispy Pork Stick can be eaten with one hand making it suitable for all activities.

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