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Koka is now Koka Signature

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Singapore's Koka instant noodle has undergone a brand revamp exercise. The new focus is to highlight its 'signature' (premium) positioning, replacing the previous 'No...

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Feel the Thunder in the Philippines

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Coca-Cola Philippines is back in the energy drink category but with a twist. According to Coca-Cola Philippines Marketing Director Stephan Czypionka, the beverage company has...