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Lucozade amplifies appeal with football fans
The English professional footballer Steven Gerrard is featured in the local print advertisement for Lucozade Sport in Malaysia. The Lucozade brand is known for...
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Analysis of iTQi Superior Taste Award 2016 winners from Asia
Asian winners account for 28%
The International Taste & Quality Institute (iTQI) Diamond/Crystal/Superior Taste Award 2016 saw around 390 winners from Asia or 28% of...
