Home Retailing Convenience Store Activity “Chime” with Pusat Jagaan Asnaf Barakh

Activity “Chime” with Pusat Jagaan Asnaf Barakh

Marketing General Manager of 7-Eleven Malaysia, Ronan Lee (centre); Founder of Pusat Jagaan Asnaf Barakh, Haji Yusof Noor (2nd from top left); volunteers from 7-Eleven Malaysia and NGOHub Asia with children from Pusat Jagaan Asnaf Barakh.

Ampang, 29 January 2018 – In conjunction with International Creativity Month, 7-Eleven Malaysia and NGOHub Asia conducted an arts and crafts activity for the children at Pusat Jagaan Asnaf Barakh (Rumah Amal Asnaf Barakh), at Ampang, Selangor.

The activity was led by 7-Eleven representatives, and the children were taught how to construct a wind chime using cupcake paper cups decorated with colourful beads and embroidery thread. Volunteers from NGOHub Asia also took part to facilitate the activity by guiding the participants with their creations.

Pusat Jagaan Asnaf Barakh (Rumah Amal Asnaf Barakh) is a non-profit organization that houses children from low-income families. Founder Haji Yusof Noor has actively supported the underprivileged, and was inspired to extend his efforts further of helping families who were struggling financially after learning about their circumstances. “I offered to rent a space for the children to stay and care for them so that it would ease the burden of families who are unable to fully support their entire household,” he said.

Since 2010, the community has shifted to different locations as they were unable to sustain their tenancy with past landlords. Their current location in Ampang, Selangor, is the longest they’ve stayed and they seek aid for their rent and new furniture to replace the ones that are damaged. “We also hope that we can receive support for necessities such as milo, diapers, milk powder, poultry and fish as these items are costly. Currently, we have 54 children with us, and we would like to provide them with the best that we can to ensure that they stay comfortably,” he added.

The day was concluded by 7-Eleven’s distribution of goodie bags to the children, consisting of various snacks and beverages; and provisions to help alleviate the community’s operational expenses, namely eggs, Milo and diapers.

7-Eleven Malaysia Marketing General Manager Ronan Lee expressed his delight to partake in the creative project. “We are happy to be spending time with the children here, and feel contented to see their brightened expressions from this activity. Through it, we hope that it would help develop their creative thinking skills, as constructing the wind chime is quite challenging though we kept in mind to add in a dash of fun as well.”

He further added, “We strongly believe in uplifting the lives of those who need us, and knowing the difference we can make for the community here inspires us to continue our endeavours of being ‘Always There For You’.”

About 7-Eleven Malaysia

 7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and have been a prominent icon for over 33 years. 7-Eleven Malaysia is the pioneer and largest 24-hours standalone convenience store operator in Malaysia with over 2,200 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.



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