Nestle has launched the Nescafé Americano Zero Sugar, which is Thailand’s first café-style zero sugar black coffee mix and is certified with the Healthier Choice Logo, according to the press release on 4 April 2019. The instant coffee is made from finely ground roasted Arabica coffee with no sweetness and only five calories. As a comparison, Nescafé Americano has 35 calories.
Nescafé Americano Zero Sugar is a cold soluble coffee, which can be prepared hot or cold. When Nescafé Americano was first launched in March 2018, the drink received great feedback with 20- to 39-year-old consumers accounting for 71% of Nescafé Americano’s consumers.
The new Nescafé Americano Zero Sugar is now available in coffee mix format including a nine-stick pack at THB 39 and a 27-stick pack at THB 99 baht at leading convenience stores and supermarkets nationwide.
In addition to the coffee mix, Nestle has introduced Nescafé Americano RTD, which is available at 7-Eleven.