FitMee, the shirataki instant noodle by PT FIT Indonesia Tama, has been launched in Singapore and Malaysia. FitMee was first introduced in Indonesia in 2018 as a low-calorie better-for-you instant noodle aimed at the 25-35 age group. Mi Soto offers 60 calories, while Mi Goreng Korea has 150 calories.
Shirataki is made from the root of the konjac plant and is commonly consumed by those who are on a diet. FitMee is free of cholesterol, low in sugar and also high in fiber. Shirataki is also popular for people on a keto diet, which is a diet low in carbohydrate and high in fat, for weight management.