Thai President Foods, the maker of Mama and and Mama Oriental Kitchen, has launched instant Korean Kimchi Fried Rice and Bibimbap Mixed Rice. The two instant Korean meals are easy to prepare. Consumers just need to add seasoning and pour hot water into the pack. They can choose to eat straight from the pack.
We have seen examples of instant noodle that can be eaten straight from the pack (eg Indonesia’s Meeju). The latest Mama Oriental Kitchen Korean instant rice products have brought this concept to the next level with something more filling – rice and trendy – Korean.