Home Country Indonesia Indomie x Rabbit Habit target beauty users who are also Indomie fans

Indomie x Rabbit Habit target beauty users who are also Indomie fans

Indomie, Indonesia’s top instant noodle brand, has collaborated with the local Indonesian beauty brand Rabbit Habit to launch a co-branded sheet mask. Indomie is turning its instant noodles into a lifestyle brand for Gen Z and millennials who are beauty users and also instant noodle consumers.

Available through Indomaret, the new Indomie x Rabbit Habit comes in two variants named after Indomie’s fried noodle and soup noodle.

  • Indomie Goreng Active Collagen Essential Mask
  • Indomie Kuah Calming Treatment Mask

Available at Guardian is the Indomie x Rabbit Habit Moongazing All-in-One Face Palette and Over The Moon All-In-One Face Palette.

 

 

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