At THAIFEX-Anuga Asia 2025, ChaTraMue, renowned for its Thai tea, unveiled its latest creation: Sparkling Kombucha Lemon Thai Tea. This marks the brand’s entry into the better-for-you kombucha segment, seamlessly blending its expertise in tea with the growing demand for gut-health-friendly beverages.
ChaTraMue embraces the matcha trend with its Nishio Matcha Green Tea, crafted from high-quality Japanese matcha. The brand also introduces a convenient 3-in-1 selection featuring Peach Tea, Cocoa, Matcha Green Tea Latte and Earl Grey Milk Tea, catering to diverse tastes.
Additionally, the new Thai Tea Powder offers both businesses and home users an easy way to incorporate authentic Thai tea into their culinary and beverage creations.
In foodservice, ChaTraMue has introduced its newest offering: a kale tea drink designed for health-conscious consumers. With kale gaining popularity as a nutrient-rich superfood, this innovative beverage aligns with the growing demand for wellness-focused drinks, providing a refreshing and wholesome option.
Check out ChaTraMue’s booth at Challenger Hall 1 No. QQ45
Key takeaways: kombucha and convenience
