CHIN-SU, a Masan brand, introduces its first rice bran oil to Vietnamese consumers, offering consumers an elevated and health-conscious cooking option. Sourced from Thailand, this premium oil boasts the highest Gamma Oryzanol concentration in Vietnam at 12,000 mg/kg, reinforcing its nutritional value.
Key benefits include:
- Supports cholesterol reduction
- Promotes heart health
- Made from 100% natural rice bran
- Withstands high heat up to 220°C
Sourcing from Thailand is a strategic choice, given the country’s strong market for rice bran oil—even among private label brands. The newly introduced rice bran oil adds a fresh and nutritious option for consumers seeking variety and health-forward alternatives.
