Home Food Snack Tasto and Mag Mag launch Thailand’s first pickled plum potato chips

Tasto and Mag Mag launch Thailand’s first pickled plum potato chips

Tasto, a leading snack brand under Berli Jucker Foods Limited in Thailand, has teamed up with the popular Thai dried plum brand Mag Mag to introduce a bold new flavour experience—where potato chips meet pickled plum for the first time in Thailand.

This exciting collaboration brings two unique flavours designed to fight off drowsiness and awaken your senses:

  • Reviving Plum Flavour – A tangy, eye-opening taste that delivers a refreshing jolt of sourness.
  • Spicy Plum Flavour – A fiery, bold twist that keeps you alert and energized.

Each pack contains real pickled plums, offering a zingy sour kick that electrifies the taste buds.

Mag Mag has also teamed up with Taiwan’s Cadina to blend its signature Soul Reviving Plum flavor into Cadina’s crispy sweet potato chips.

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