SHAH ALAM, 21 May 2026 – Pet World Nutritions Sdn. Bhd. today hosted a landmark ceremony marking two major milestones: the official Malaysia premiere of Nutri-Mate and a strategic Letter of Intent (LOI) with Universiti Malaysia Kelantan (UMK) to advance the nation’s research & academic sector. These initiatives reflect the company’s long-term commitment to driving innovation, sustainability, and promoting science-led pet nutrition development in Malaysia and across the region.
Held at PetWorld’s Shah Alam headquarters, the event was officiated by Yang Berhormat Datuk Chan Foong Hin, Deputy Minister of Agriculture and Food Security. Also in attendance were key stakeholders and leadership teams from University Malaysia Kelantan, Nutri-Mate Australia, MATRADE, and Austrade.
Advancing Veterinary Excellence
To initiate the day’s milestones, PetWorld formalised its collaboration with Universiti Malaysia Kelantan (UMK) through a Letter of Intent (LOI). This partnership focuses on strengthening public-private synergy to advance academic research, student development, and industry-relevant studies in animal health, supporting the continued growth of Malaysia’s veterinary and pet nutrition ecosystem.
Innovation Meets Sustainability
Following the signing, the event celebrated a unique Malaysia–Australia collaboration with the debut of a first-of-its-kind “sausage chub format” pet nutrition. Air-flown fresh from Australia, this range aligns with PetWorld’s 2026 sustainability goals, utilising minimalist packaging to significantly reduce environmental impact while maintaining premium nutritional standards.
A Vision for Global Growth
“These collaborations represent a strategic leap in our mission to bridge international expertise with local academic excellence,” said Mr. Choy Peng Yew, CEO of Pet World Nutritions. “By partnering with Nutri-Mate Australia and UMK, we are not just expanding our portfolio; we are elevating the standards of the entire pet nutrition ecosystem in the region.”
The ceremony concluded with an exclusive product showcase, a press conference, and a networking session, reinforcing PetWorld’s commitment to science-led, sustainable, and innovative industry practices.
About Pet World Nutritions
Founded in 2006, Pet World Nutritions is a regional leader in pet food manufacturing, committed to its HTASS (Healthy, Tasty, Affordable, Sustainable, and Science-led) philosophy. With a portfolio including ProDiet®, ProBalance®, Delizios®, Le Gourmet®, SIMPLE®, ProVetTM, CattyLuv®, and DoggJoy®, PetWorld operates under the highest international food safety standards (BRCGS, ISO 22000, HACCP, SUCI BERSIH) and exports to over 10 countries.
