CP‑Meiji has partnered with the legendary 2003 Thai coming‑of‑age film Fan Chan (My Girl) to bring back two vintage milk flavours that connect taste with memory. The film, set in 1980s Thailand, tells a tender story of childhood friendship, puppy love, and separation — themes that resonate deeply with audiences who grew up with it.
The collaboration places the film’s iconic childhood characters, Jeab and Noi Naa, on the product labels, instantly evoking nostalgia and emotional recognition. Each character is paired with a flavor that carries its own cultural memory: the sweet and aromatic Thai pink milk associated with Noi Naa, and Sweetened Milk, a classic flavour long remembered, featuring Jeab.
By linking these flavours to beloved film characters, CP‑Meiji transforms the act of drinking milk into an experience of remembering. The products are sold in two sizes — 200 ml bottles priced at THB 13 and 450 ml bottles priced at THB 29 — and are available exclusively at 7‑Eleven stores across Thailand.
