F&N in Singapore has released F&N NutriSoy Muscle Care High Protein Soya Milk, a 475ml pack containing 30g of complete plant protein and all nine essential amino acids. The product also provides 304kcal per pack, is low-GI, and contains magnesium and vitamin D3, nutrients that support muscle function and overall wellbeing.
The low-GI positioning is increasingly relevant as consumers become more concerned about metabolic health. While low-GI claims have gained traction in China, we are also seeing growing interest among consumers in Singapore.
The “Muscle Care” description directly links its high protein content with muscle maintenance, one of the key motivations driving increased protein consumption.
The product ticks several boxes, clearly communicating benefits such as high protein, low-GI and muscle support on pack.
