Two homegrown favourites in Malaysia — Mamee Monster and ZUS Coffee — are marking Merdeka with a playful new partnership, “Lain Tapi NGAM”, celebrating how differences can still fit perfectly together.
Born from a cheeky social media rivalry between Mamee’s Monster and ZUS Coffee’s Blue Buddy over Jonker Street bragging rights, the banter has now evolved into a nationwide campaign. The message: contrasting personalities, tastes, and routines can still make a great match — just like Malaysia’s diversity.
Through this collaboration, Mamee Monster and ZUS Coffee turn their contrasting identities into a reflection of Malaysia’s wider spirit of unity. “Lain Tapi NGAM” captures the joy of embracing differences — whether in flavour, personality, or culture — and finding common ground in shared pride.
The collaboration includes:
Blue‑inspired beverages: ZUS Coffee rolls out three colourful drinks — Blue Ocean Soda, Berry Blue Chocolate, and Velvet Blue Smoothie. Available nationwide from 17 August to 16 September.
- Blue Ocean Soda — the only drink made with natural blue spirulina, blended into a fizzy mixed berry soda with velvety foam, evoking childhood favourites like Air Gas or Aiskrim Soda.
- Berry Blue Chocolate — rich chocolate layered with mixed berries, a pairing that feels “lain” but tastes surprisingly “ngam.”
- Velvet Blue Smoothie — creamy, icy, and packed with refreshing berry goodness.
Image credit: ZUS Coffee
- Dual‑drink cup: A quirky “Lain Tapi NGAM” cup lets customers enjoy two different drinks side by side, embodying the campaign’s theme of harmony in contrast.
- Iced Spanish Latté + Blue Ocean Soda. Comfort meets fizzy.
- Blue Ocean Soda + Pink Lemonade. Fruity, fizzy and tangy.
- Merchandise line‑up: From tumblers and socks to plushies and pouches, fans can collect limited‑edition items that bring both brands together.
