Kuala Lumpur, 26 February 2019 – Embark on a journey of nostalgia and local Malaysian culture with the launch of Mickey Go Local Mini Tins exclusively at 7-Eleven Malaysia. The Mickey Go Local Mini Tins collection comes in 26 creative designs, showcasing local heritage, customs, language and delicacies. From colloquial slangs such as ‘chun’ and ‘fuyoh’, to traditional childhood games that would take one down memory lane, the designs feature the famous Mickey Mouse and his posse dabbling in local Malaysian cultures including having tea time in a ‘kopitiam’ – a local slang for coffee shop.

From now until 22 April 2019, customers are rewarded with program stickers for every purchase of RM5 and above in a single receipt at any 7-Eleven Malaysia outlet. A bonus sticker will be rewarded if the purchase includes a selected partner product from brands like Mentos, Cadbury and Wonda. With a total of 16 stickers, a free Mickey Go Local Mini Tin can be redeemed. Alternatively, customers can also purchase a Mini Tin at RM9.90 alongside 6 stickers.

Ronan Lee, Marketing General Manager of 7-Eleven Malaysia said, “We are thrilled to be launching this campaign in all 7-Eleven Malaysia outlets. The uniquely Malaysian flavours of gem biscuits or spinning tops will surely tug at the heartstrings of our customers by bringing back fond childhood memories. Be it as a fun collectible or an adorable storage unit to keep things tidy, these 7-Eleven-exclusive Mini Tins will surely spark joy amongst customers of all ages.”

Adding to 7-Eleven Malaysia’s latest offerings is Aiskleem^TM, an exclusive soft serve series with a new flavour called Mmmocha – a delightful twist of premium coffee and chocolate available in selected outlets. With more new ‘in-store deal-ights’ – Slurpee flavour Mangoda, fresh donuts, and partnerships with local lifestyle beverages Tealive and Hausboom in selected outlets across the country – customers can keep up-to-date via @7ElevenMalaysia on Facebook and Instagram.

7-Eleven Malaysia is the largest stand-alone convenience chain store nationwide, with 2,294 outlets across the country and counting. For more information on Mickey Go Local Mini Tins, please visit www.7eleven.com.my or follow 7ElevenMalaysia on Facebook, Instagram and Twitter.

About 7-Eleven Malaysia

7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and have been a prominent icon for over 33 years. 7-Eleven Malaysia is the pioneer and largest 24-hours standalone convenience store operator in Malaysia with over 2,290 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.

Petaling Jaya, 20 February 2019 – This Chinese New Year, 7-Eleven Malaysia, the largest convenience store in the country alongside NGOHub Asia spread festive cheer to the residents of En Yuan Old Folk Home.

Founded by Stanley Yap – who has been running the home for nearly 2 years – En Yuan Old Folk home is a shelter home for the elderly who are homeless and underprivileged. Whilst running a saloon business, Stanley decided to start up a charity home for the needy to provide shelter and care for the abandoned or neglected elderly. With six helpers including cooks, the home currently cares for over 30 residents.

The festive celebration started off with the customary prosperity toast known as “Lou Sang”, where participants toss a raw fish salad called “Yee Sang” while exclaiming auspicious sayings and well wishes loudly as a symbol of prosperity for the year ahead. Together, the residents and volunteers then enjoyed their dinner comprising an array of Chinese and Western cuisine. 7-Eleven Malaysia also distributed goodie bags that contain a variety of snacks and red packets. The evening continued with laughter and happiness as the volunteers spent time with the elderly before bidding farewell.

 “Every year during this festive period, it is especially important to not forget about the community surrounding us, especially the underprivileged and neglected. We are glad to have reached out to En Yuan Old Folk Home and spent time with the residents here, in the hopes of bringing them some festive cheer and warmth,” said Ronan Lee, 7-Eleven Malaysia’s General Manager of Marketing.

 “It was indeed heartwarming to see the smile on the residents’ face as they tossed “Yee Sang” and feasted on the delicious food,” he said, adding that he hopes for more people to visit the home on a regular basis. En Yuan Old Folk Home welcomes contribution from the society, be it in the form of financial support or in-kind donation. For more information on how to support them, contact 012-622 8898 or visit their Facebook page.

About 7-Eleven Malaysia

7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and has been a prominent icon for over 35 years. 7-Eleven Malaysia is the pioneer and largest 24-hour standalone convenience store operator in Malaysia with over 2,290 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.