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Coca-Cola Levels Up “Share a Coke” with a Fresh Take, Connecting Gen Z Beyond the Screen!

By
Tan Heng Hong
-

Featuring The Magic Maker “PP-Krit” and Viral Influencer “Aon-Somrutai” – Creator of the Iconic “Thank You Kateyki” Catchphrase – in a Celebration of Sharing Joy and Unforgettable Moments

Tuesday 6 May 2025 – The Coca-Cola system in Thailand—comprising ThaiNamthip Corporation PLC, HaadThip PCL, and Coca-Cola (Thailand) Ltd., is turning CentralWorld Square B into an immersive celebration space from May 2-4, 2025. As part of its iconic “Share a Coke” campaign, Coca-Cola is bringing real-world connections to life with an exciting series of experiences designed to resonate with Gen Z and extend the campaign’s meaning beyond digital interaction.

On the first day, the event features a dynamic collaboration with Coca-Cola Thailand’s “Magic Maker” PP-Krit Amnuaydechkorn and viral content creator Aon-Somrutai Rattanawaraha, known for her popular catchphrase “Thank You Kateyki”. Each day of the three-day event will showcase different fun activities and influencers, aiming to create meaningful, joy-filled memories for attendees.

“In today’s digital world, authentic connection matters more than ever,” said Han Thwe Phyo, Senior Director of Marketing for Coca-Cola in Thailand and Laos. “This three-day event brings the “Share a Coke” campaign to life by offering young people the chance to create lasting memories with their favorite artists and loved ones. From personalized can creation and interactive games, we’re enabling joyful, real-life interactions. With over 180 popular Thai names featured on Coca-Cola packaging—including unique and widely loved names—we’ve made sure everyone can find something that speaks to them.”

A three-Day Experience of Personalization, Play, and Sustainability

The “Share a Coke” celebration at CentralWorld invites visitors to explore a range of interactive zones. Guests can personalize Coca-Cola cans, snap Insta-worthy shots at themed photo zones and Instagrammable areas. A stunning LED Coca-Cola can installation anchors the venue as the event’s signature centerpiece—perfect for capturing shareable moments.

Celebrate with the Stars

The excitement kicks off on May 2 with live appearances by PP-Krit and Aon-Somrutai including special performances and fan meet-ups. On May 3, rising stars Pond-Naravit Lertratkosum and Phuwin-Phuwin Tangsakyuen bring their energy and charm to the stage through a series of entertaining challenges and interactive games.

The grand finale on May 4 promises to be an unforgettable day as social media sensations Hiwwhee Gang take over all activity zones and deliver a high-energy performance to wrap up the celebration in true Coca-Cola style.

To keep the momentum going, Coca-Cola is introducing monthly “Share A Coke Days” online. Each month will feature a new theme designed to foster connection and positivity, including:

  • A Day of Love and Affection – celebrating heartfelt moments
  • A Day of Appreciation – uplifting and recognizing one another
  • A Day for All Generations – bridging age groups and shared experiences

Special Edition Packaging Now Available

As part of the campaign, Coca-Cola is releasing special edition packaging across its product range—Coke Original Taste, Coke Original Taste Less Sugar, and Coke Zero Sugar—in various sizes. The packaging features a diverse selection of Thai names, allowing consumers to share a Coke with someone special or find their own name on a bottle. These names are not tied to specific individuals or campaign partners, reinforcing the inclusive spirit of the campaign.

If you’re unable to find the name you’re looking for, you can visit one of our “Personalization Booths” to create your own or place an order online. See the booth locations and online platforms here.

Join the Celebration

Experience the “Share a Coke” event at CentralWorld Square B, open daily from 10:00 AM to 7:00 PM until 4 May 2025. For more information and to join the conversation, follow Coca-Cola Thailand on Facebook and Instagram. Visit www.coca-cola.com/th/th and share your moments with hashtag #ShareACoke.

First of Its Kind! Lotus’s x CP-Meiji Launches “Greek Yoghurt Ice Cream” Delicious, Refreshing, and Healthy in Every Bite

By
Tan Heng Hong
-

Tuesday 6 May 2025 – Lotus’s, a leading retail business under CP AXTRA Public Company Limited, has partnered with CP-Meiji to launch the first-ever “Lotus’s x Meiji Greek Yoghurt Ice Cream.” This new product combines the rich taste of authentic Greek yoghurt with health benefits, creating a refreshing experience that promotes good health in every bite and targets health-conscious consumers seeking tasty, nutritious options this summer.

Crafted with premium ingredients from CP-Meiji, the ice cream is packed with creamy Greek yoghurt rich in protein and probiotics that support a healthy digestive system. Thanks to a proprietary production process, each bite delivers a smooth, melt-in-your-mouth texture without compromising on flavor.

There are two delightful options: Natural Flavor, delivering the taste of authentic Greek yoghurt, and Mixed Berry Flavor, a luscious blend of sweet and tart berries perfectly paired with rich, creamy yoghurt.

The launch of Greek yoghurt ice cream by Lotus’s reflects CP Axtra’s vision of continuously delivering innovative products through strategic partnerships. It aims to enhance customer experience by offering superior product quality, health benefits, and greater product diversity. This launch marks another step forward in strengthening the health product category and expanding the Own Brand Collaboration lineup, aligning with the lifestyles of modern consumers who are seeking new and exciting choices.

Don’t miss the delightful experience of Greek yoghurt ice cream, offering a smooth, creamy, and refreshing flavor with quality in every bite. Make this summer special by enjoying this delectable treat, now available at Lotus’s stores nationwide or through Lotus’s SMART App for convenient delivery right to your door. It’s the new taste everyone will fall in love with
at first bite!

The Ordinary Sun Care: The Only Filter Your Face Needs

By
Tan Heng Hong
-

On the 29th May 2025. The Ordinary will launch UV Filters SPF 45 Serum —a serum-textured sunscreen offering broad-spectrum SPF 45 protection against sun damage and premature skin aging caused by sun exposure.

The Ordinary has formulated an SPF product in the past — the Mineral UV Filters SPF 30 with Antioxidants. But after receiving consumer feedback regarding the mineral formula’s thick texture and white cast, the brand discontinued its SPF and went back to the lab to formulate a sun protestant that its consumers will not only need but want to use daily.

Introducing — finally — The Ordinary’s UV Filters SPF 45 Serum, a brand new formulation providing broad-spectrum SPF protection against sun damage and premature skin aging.

Break the Chemical Bias.

A common question amongst consumers is the difference between mineral and chemical suncare.

Essentially, both types of sunscreen formulations contain chemicals because everything is chemicals. While both chemical and mineral filters can be used in a formulation to provide great UV protection, it is harder to formulate a truly transparent, lightweight, and accessibly priced sunscreen with mineral filters alone — especially when looking to achieve a high SPF product.

This time, The Ordinary has stepped away from Mineral Filters and instead. worked with a blend of FDA-approved chemical filters to formulate an affordable, lightweight. high-SPF sunscreen that feels comfortable on the skin and does not leave a white cast — one that is suitable for daily use, and that you will truly want to wear every day.

Despite the usage of SPF becoming more prominent over the last decade, a study in the USA reported that among those who wear sunscreen, 18% wear it daily, 17% wear it weekly — yet the majority note that they rarely wear it (45%).

So, this is where The Ordinary’s UV Filters SPF 45 Serum comes in. It is suitable for all skin types. including sensitive skin — an important factor in SPF purchasing behaviour as shown by the 28% of UK consumers concerned about skin sensitivity when it comes to sunscreen products.

Why SPF 45?

Contrary to popular belief, the UV filter number is not decided by the brand that formulates the sun-protestant but rather by the formula itself.

SPF is a value that is calculated by considering the time it takes for skin to turn red when exposed to UV light — with sunscreen, versus without sunscreen. When The Ordinary’s product underwent testing, the SPF value that it achieved was SPF 45 — which

is estimated to absorb only 0.2% less UVB radiation than SPF 50. It was also found to achieve broad spectrum protection —a level of defense across both UVA and UVB rays,

Although both UVA and UVB rays affect aging and can cause burning, they hold different weights and roles when it comes to UV exposure.

UVA constitutes over 90% of UV radiation and causes primarily indirect damage to the skin. UVA rays are more likely to cause oxidative stress which can damage skin structures and have longer-term impacts on signs of skin aging.

You can easily remember this by letting the A in UVA stand for aging.

The Ordinary

UV Filters SPF 45 Serum

UVB on the other hand, accounts for only 5% of UV radiation but is 1000x more harmful than UVA. UVB exposure is mostly responsible for the skin’s inflammation (burning) & pigmentation (tanning)

— which is more likely to cause damage to DNA.

You can easily remember this by letting the B in UVB stand for burning.

These DNA alterations, if not properly repaired. can lead to mutations and increase the risk of skin cancer.

By providing both UVA and UVB coverage, The Ordinary’s UV Filters SPF 45 Serum ultimately protects against sun damage, decreasing the risk of early skin aging caused by the sun when used as directed with other sun protection measures.

SPF — a Want as Well as a Need.

Not only does SPF 45 offer broad spectrum protection and decrease the risk of skin damage if used as directed with other sun protection measures — UV Filters SPF 45 Serum also offers instant and all-day hydration support, is non- comedogenic (does not clog pores), and provides a natural-looking glow — both on its own and underneath make-up — due to it supporting the skin’s natural moisture barrier.

Leading with transparency and ownership over its long-awaited formulation, The Ordinary’s latest launch, at last, meets consumers’ SPF needs with a suncare formulation that not only offers UV protection, but a seamless addition to already established daily skincare regimens.

The launch of UV Filters SPF 45 Serum aims to give consumers of all skin types a sun protestant that they can wear alongside their other skincare.

Additional information about The Ordinary may be found at:

Website: THEORDINARY.com

Instagram: THEORDINARY

Facebook: THEORDINARY

TikTok: THEORDINARY

  1. Civic Science 2024: Sunscreen Trends: SPF Usage Is Up From a Decade Ago. Yet Safety Concerns Grow.
  2. YouGov 2023: Great Britain: Insights into sunscreen purchasing habits.

CP-Meiji launches refreshing probiotic fermented milk drink

By
Tan Heng Hong
-

CP-Meiji has recently launched Probiotic Drink Fermented Milk in two flavours: lemon and original. This fermented milk is free from added sugar and is packed with 3 billion probiotics per bottle. It is low in cholesterol, fat-free and contains only 60kcal per 300ml.

Thanks to Japanese innovation, the drink boasts a light, smooth texture and an ‘AHHH-RO-I’ sensation.

Key takeaways: light and smooth with a refreshing taste

 

New Innoweness Smart Soup from CP Foods

By
Tan Heng Hong
-

CP Foods has launched new Smart Soup under its Innoweness range in Thailand. This ready-to-eat soup offers a complete formula, ideal for people from all walks of life, including the elderly, patients in recovery, working people, health enthusiasts, and the younger generation.

Smart Soup comprises:

  • Smart Soup Riceberry: riceberry, grains, rice bran oil, 16g of protein from chicken breast and eggs and 21 types of vitamins and minerals (330kcal)
  • Smart Soup Low GI for diabetic patients: pumpkin, rice bran oil, 14g of protein from chicken breast and eggs and 20 types of vitamins and minerals (310kcal)
  • Smart Soup Sweet Banana: Banana, 16g of protein from egg, whey protein and soy protein and 21 types of vitamins and minerals (330kcal)

Key takeaways: nutritionally-balanced soup for specialised nutrition

 

 

 

Heineken Malaysia Sustains Momentum in 1QFY2025

By
Tan Heng Hong
-

Profitability remained steady, supported by effective cost management and financial efficiency

  • Revenue decreased by 3% to RM764 million (1QFY24: RM789 million)
  • Profit Before Tax (PBT) remained resilient at RM161 million (1QFY24: RM161 million)
  • Net profit remained steady with RM122 million (1QFY24: RM122 million)

6 May 2025 – Heineken Malaysia Berhad (HEINEKEN Malaysia) announced its financial results for the first quarter ended 31 March 2025 (1QFY25), delivering steady performance and sustaining its momentum in a dynamic market landscape.

In the first quarter, the Group experienced a slight decline in revenue by 3% compared to the same quarter in 2024. The decrease is primarily influenced by the timing of Chinese New Year (CNY), with this year’s festive period occurring in January, resulting in an earlier sell-in activity that took place in the fourth quarter of last year. In comparison, CNY in 2024 occurred in February, driving a more concentrated sales period within the first quarter as sales momentum spanned over two months. Despite the slight decline in revenue in 1QFY25, the Group successfully maintained steady Profit Before Tax (PBT) of RM161 million and net profit of RM122 million, demonstrating strength and stability.

Commenting on the results, Martijn van Keulen, Managing Director of HEINEKEN Malaysia, said, “Our performance this quarter was impacted by an earlier CNY and post-festive demand normalisation. We are resilient in maintaining our profitability, and it reflects our disciplined cost management and focus on financial efficiency. As we build momentum for 2025, we will continue our growth journey through our EverGreen strategy. This strategy is anchored on driving superior growth with a cost-conscious mindset, catering to evolving consumer preferences, embedding sustainability into our operations, investing in becoming the best-connected brewer, and most importantly, unlocking the potential of our people.”

The Group continued to drive brand strength and consumer engagement through impactful activations in the first quarter. HeinekenÂź’s “Celebrate Boring” campaign encouraged people to disconnect from their screens and reconnect with real-life interactions, reclaiming over 1.2 million minutes of screen-free time, by locking their phones away. Tiger Beer’s ‘Together We Roar’ CNY campaign inspired courage with vibrant on-ground experiences like Tiger Town featuring an exciting lineup of festive performances, games, and activities designed to bring people together. Meanwhile, Guinness brought the spirit of Ireland to life with its St. Patrick’s celebration , uniting fans nationwide through music, camaraderie and a perfectly poured pint across bars and pubs nationwide.

On outlook, Martijn shared, “As we move forward, we expect consumer sentiment to be
influenced by the inflationary pressures and ongoing global economic uncertainties driven by the tariffs-driven and escalating geopolitical trade tensions, which may affect consumer confidence and spending behavior. Nevertheless, we will continue to navigate the dynamic landscape with agility, driving topline growth through targeted commercial initiatives while maintaining disciplined cost control and operational efficiency to sustain healthy margins. We will continue to future-proof the business, as we execute our EverGreen strategy in navigating the evolving external environment.”

The Board of Directors does not recommend any dividend in respect of the quarter ended 31 March 2025.

HEINEKEN Malaysia significantly contributes to the nation’s socio-economic development. In 2024, the Group paid RM1.45 billion in taxes, representing 52% of its total revenue. The excise duty is one of the highest in the world. This highlights HEINEKEN Malaysia’s contribution to the economy and creating value for the country and its people.

The Group applauds the Government’s decision to maintain excise duties on beers in Budget 2025, as any hike in excise rates will drive greater demand for illicit alcohol. HEINEKEN Malaysia regards illicit alcohol as a serious issue and remains committed to supporting the Government in mitigating illicit trade through holistic efforts, including enforcement collaboration and raising greater awareness in the market.

In line with its Brew a Better World sustainability ambition, HEINEKEN Malaysia continues to support local communities through the HEINEKEN Cares programme. This programme, organised in partnership with Sokong and four non-governmental organisations (NGOs), aims to strengthen community resilience in the areas of water access and food security to empower communities with knowledge and tools. To date, these NGOs have received RM220,000 to support underserved communities. For more information on HEINEKEN Malaysia, please visit www.heinekenmalaysia.com.

New spicy dipping sauces from CP Thailand

By
Tan Heng Hong
-

CP Thailand has launched two new dipping sauces for spicy food enthusiasts, including:

  • Seafood Dipping Sauce – Green Chili Recipe: Sharp and sour, mouth-tingling, fragrant with fresh lime, not sweet.
  • Jaew Dipping Sauce: Authentic Jaew, intensely flavorful, fragrant with roasted rice and savory herbs.

JAECOO Malaysia Announces Professional Affiliates Programme

By
Tan Heng Hong
-

Attractive Benefits For Professional Bodies And Employees Of Registered Companies

Members of professional bodies and employees of registered companies in Malaysia can now enjoy benefits under a Professional Affiliates Programme designed by JAECOO Malaysia.

JAECOO Malaysia Vice President, Emily Lek, explains, “Given the positive feedback and requests from corporates and professionals, JAECOO Malaysia is happy to introduce our very own Professional Affiliates Programme. This is another step forward in our efforts to elevate the brand and grow closer to the heart of fans and customers.”

Benefits under the Professional Affiliates Programme including discounts currently apply to the purchase of JAECOO J7 All-wheel Drive, Two-wheel Drive, and Plug-in Hybrid Vehicle (PHEV) variants from 1 May 2025. This programme is aimed at reaching both aspiring and experienced working professionals in Malaysia. The Professional Affiliates Programme is applicable to all individuals that are members of professional organisations and associations, financial & insurance services, corporate organisations, including content creators recognised as JAECOO Brand Ambassadors.

Interested parties can walk into any JAECOO-authorised showroom across Malaysia and verify their eligibility by providing relevant documentation, such as proof of membership with professional bodies, provision of proof of employment, and other related documents, as advised by JAECOO dealers. Benefits of the programme also extend to direct family members of the eligible individual including spouse, parents and children.

Expanding on the added benefits of being an owner under the JAECOO brand, Lek shares, “We look forward to welcoming new owners to the JAECOO family who automatically become part of our J-Club community. In addition to best-in-class vehicles and after-sales care, owners can look forward to engaging with other JAECOO owners through the J-Club’s social activities.”

For more information about the Professional Affiliates Programme by JAECOO Malaysia, please visit www.jaecoo.com.my and stay updated by following JAECOO Malaysia’s social platforms.

HEINEKENÂź REFRESHING SESSIONS: THE PARTY POPS UP WHERE YOU LEAST EXPECT IT!

By
Tan Heng Hong
-
Heineken¼ Refreshing Sessions will transform everyday spaces—think lifestyle gyms, grocery stores, and bookstores—into unexpected music hotspots

Get ready to vibe with Heineken¼’s REFRESHING SESSIONS with unexpected takeovers in the city! From supermarket aisles to bookstore shelves, Heineken¼ is serving up unforgettable DJ sets in the most unpredictable spots—bringing people together through music, good vibes, and a cool, refreshing Heineken¼.

QRA @ Arcoris, Mont Kiara | 21st May, 2025 | 5PM – 10PM
HeinekenÂź is turning up the heat at QRA with an exciting lineup of electrifying DJs:

  • DJ Sunrae – Bringing sun-kissed vibes with her signature blend of Tropical House
  • DJ Yin – Serving up smooth House and infectious Funk grooves to keep you moving
  • DJ Axel Groove – Dropping deep Tropical House beats that hit hard and hypnotise

Get ready as your local supermarket transforms into a vibrant sonic playground!

Eslite Spectrum @ Starhill Gallery, Bukit Bintang | 28th May, 2025 | 5PM – 10PM Heineken¼ REFRESHING SESSIONS moves to the aisles of Eslite Bookstore with:

  • DJ Mister Rodrigo – Funky, soulful House that feels like a warm groove hug
  • DJ Shawn Zod – Known for pulsing Techno sets that light up the night
  • DJ Viene – Delivering high-energy Techno with a flair for the underground

Through Heineken¼’s collaboration with Timeleft, an app that brings strangers together, you’ll meet new music buddies over dinner—just in time to savour the beats together. Want to be part of these REFRESHING SESSIONS? Leave a comment on the Instagram post and receive an invite from Heineken¼ via DM.

EXCLUSIVE REWARDS:

  • Get exclusive passes to HeinekenÂź Refresh Your Music 2025
  • Complimentary cool and refreshing HeinekenÂź at all REFRESHING SESSIONS

Follow @HeinekenMY on Instagram and Facebook for more updates #RefreshYourMusic #HeinekenMY #RefreshingSessions

When you drive, never drink

*Only available to non-Muslims aged 21 and above.

BestWithCarlsberg Brings Football Fans The Ultimate Liverpool FC Experience

By
Tan Heng Hong
-

Win exclusive merchandise and prizes worth RM1 million including the Ultimate Liverpool FC experience! Grab a chance to watch LFC live in Liverpool, UK or Hong Kong with your best mate!

SHAH ALAM, 5 May 2025 – In celebration of the beautiful game of football, Carlsberg is levelling up its #BestWithCarlsberg experience – rallying fans to reconnect with their mates and make game nights epic again. Anchored on the brand’s mission of giving more people access to more of the best, the campaign invites consumers to drop the excuses and rediscover the joy of shared football moments.

With late-night matches and mates flaking, Carlsberg knows the struggle is real. A recent consumer study showed that fans feel disconnected and stressed when trying to round up the crew. That is why Carlsberg is jumping in with real solutions to bring people back together. As part of the campaign, the brand is setting fans up with everything they need for a great night of football: exclusive jersey giveaways, next-level matchday hangouts, cold beers delivered right to the doorstep, and for the ultimate dream, nabbing once-in-a-lifetime trips to the United Kingdom and Hong Kong to catch Liverpool FC live. It is taking usual match nights and turning them into something that feels effortless, connected, and worth getting excited about, so that fans can go all in for game nights.

“We’re all about enabling unforgettable moments for football fans – because we are fans too,” said Stefano Clini, Managing Director of Carlsberg Malaysia. “At Carlsberg, we believe the best moments in life are meant to be shared. Football is more than a game, it’s an experience that brings people together. Our role is to enable fans to enjoy it to the fullest, with a cold Carlsberg in hand, their best mates around them, and nothing getting in the way of the moment. Through our #BestWithCarlsberg campaign, we offer probably the best beers, the best vibes, and the best matchday experiences our consumers can have.”

To start, Carlsberg is taking over a major match night showdown with viewing parties that bring the game to life in full 360 on the 11th of May. Fans can expect match-viewing events happening simultaneously, from Kuala Lumpur right up to Penang and Johor Bahru, kitted out with exciting activities.

Taking football nights to the next level is CarlsCrib, a specially curated space for the ultimate football fan, the casual watcher, and everyone in between, happening on 24 and 25 May 2025 at JAM, Petaling Jaya. Designed to bring “the best of everything” under one roof, CarlsCrib is where football passion meets high-energy entertainment, all specially brewed together by Carlsberg.

This next-level event promises to transform match viewing into an epic celebration, offering not just a game night but a full-blown football festival. Attendees can expect stadium-quality screens and multiple viewing zones, including a locker room-style setup for a fully immersive vibe.

Beyond the match, CarlsCrib takes things up a notch with an electrifying entertainment line-up. Fans can catch international headliners like DJ VINAI from Italy and Pakho Chau from Hong Kong, alongside homegrown talents Dior and DJ Nahsyk, setting the tone for two nights of non-stop energy.

The experience extends beyond the stage with curated activities including a football juggler workshop, interactive simulators, and a sports arcade, all designed to fuel the football fever, for both hardcore fans and casual fans as well as their mates. Immersive zones like the Locker Room and CarlsBar offer cocktail workshops and ice-cold brews all night. And to top it off, two pairs of ticket giveaways to the Liverpool FC vs AC Milan match live in Hong Kong further elevate the excitement of each night.

To further raise the bar on #BestWithCarlsberg moments, Carlsberg is rolling out a special consumer promotion that gives fans the chance to win two epic prizes. For the ultimate Grand Prize, Carlsberg is granting the wishes of 10 incredibly lucky diehards (plus their chosen comrade) with a chance to catch Liverpool FC play live at Anfield Stadium in the UK! Imagine the roar of the Kopites, the electric atmosphere of a packed stadium, and the sheer thrill of witnessing football history unfold before their very eyes – all made #BestWithCarlsberg. And if the Grand Prize doesn’t land, no worries — 1,300 lucky fans will still score a legendary Liverpool FC retro jersey to rep the Reds in style.

To participate and score the ultimate football fantasy, fans only have to purchase a Carlsberg six-pack at hypermarts and supermarkets, participating convenience stores, 99 Speedmart, or their favourite e-comms channel, or purchase one bucket at their favourite watering hole or buy three bottles at food courts and eateries to be in the running for the coveted trip of a lifetime.

Grab, the trusty on-demand lifeline, is also joining the Carlsberg squad as the ultimate game-day ally. Carlsberg’s perfectly chilled beer delivered in cooler bags is rolling out across the nation. Simply tap, order, and let the goods roll in, ensuring fans are never caught dry during those nail-biting moments.

With enticing prize giveaways totalling an impressive RM1,000,000, Carlsberg is elevating every football night into an unforgettable celebration. Whether you’re a die-hard Liverpool FC fan or otherwise, there’s something for everyone. Gather your friends and immerse yourself in the electric atmosphere as you cheer for your team. Because the most memorable moments in life are always better when shared with good company. Get ready to make every game night truly exceptional, no stress, no excuses.

Get ready to immerse yourself in the ultimate football season! Visit www.bestwithcarlsberg.my for up-to-date info or to learn more about the campaign, and follow @CarlsbergMY on Facebook and Instagram to stay ahead of the game.

Remember to always #CELEBRATERESPONSIBLY, if you drink, don’t drive.

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